How Cloud Computing is Shaping E-commerce

The past years have been marked by significant data security breaches, highlighting the continuing need for secure and reliable systems. As commerce continues to be more digital and more social, businesses of all sizes are trying to put their businesses online quickly, easily, securely and at a low cost. Many opt for more agile and streamlined cloud platforms. Thus, we will inform you about the latest developments in Cloud Computing in the areas of E-commerce and Retail through our series of studies ‘CloudCommerce’. Today  we are updating ourselves on the significant impacts of the cloud on e-commerce.

The cloud has an impact on the growth of the e-commerce sector with very considerate steps and plays a key role in its development. Senior executives are starting to embrace Cloud after learning about its technical and financial benefits. Here, you can partner with a Cloud migration company like “Dataknox”, if you’re based out of Newark CA that can help in a seamless and easy migration. In this way, you can store all your critical data assets over the Cloud, without any fear of file damage, file loss or file corruption. Apart from Cloud migration, one such company also offers ITAD services, server recycle, reverse logistics and data center decommissioning.

Order Management:

Today order management solutions are helping ecommerce business with organization and management. Let’s take a look at a powerful cloud application for inventory management called EMERGE App.


This app gives you the opportunity to sell both on an e-commerce platform and a traditional offline wholesale or retail channel. Here are good feature of this application.

  • Configure E-commerce Information: Have your e-commerce store integrated with your EMERGE application?
  • Synchronize all Data to EMERGE: According to the e-commerce platform, most orders, products, stocks and shipping modules are synchronized with the EMERGE application
  • Check your order in the Sales module: Orders from your e-commerce platforms will automatically be transferred to the EMERGE App sales module
  • Purchase and drop shipping: You can make your decision to buy from a supplier (drop ship) or fill your items from your warehouse. Ship partially or consolidate from multiple sales orders
  • Choose, pack and ship: Once your physical stocks are available, you can generate the selection list from the EMERGE app for your warehouse staff. Then create a packing list to package the items in individual packages and ship.
  • Billing: If you charge a customer for delivery or for a specified period – issue an invoice with due dates transparently from EMERGE

Below an analysis was done by us on the impacts of cloud computing on e-commerce applications.


Cloud Computing allows an e-commerce application to respond to changing demand and market scenarios. It increases or decreases the size of services based on demand, traffic and seasonal peaks. The cloud provides the scalable architecture your business needs. The fact that your business will grow in the time ahead, it is essential to evolve the business as it grows. For example – Magento with POWER8 is specifically designed for ecommerce platforms to provide a large amount of scalability and performance. POWER8 architecture and memory utilization help customers manage increased workloads and respond to changing demands during peak season.


For an e-commerce company, speed plays an important role in keeping customers stuck. A study by Akamai found that 40% of customers abandon a web page if it takes more than three seconds to load. Even Amazon has experienced a 1% increase in revenue for every 100 millisecond improvement in the speed of its site. While a sudden spike in traffic can slow down a website and make it inactive, cloud computing offers you greater bandwidth, computing power, and storage.

Allows Quicker Response

Whatever cloud computing solution they select, the application will require access to customer data, product data, fulfillment systems and other operating systems in order to support e-commerce.

Before investing in a cloud solution, the team must clearly outline the business goals, objectives, costs and benefits. Cloud-based e-commerce applications allow businesses to respond to market opportunities and challenges (provides flexibility). In supply chain and commerce, for example, where the focus is inter-company, these platforms enable the development of shared business and related transactions.

Evaluate new opportunities without large upfront investments

For e-commerce players, higher capital expenditures (CapEx) has been a challenge which is handled by cloud services. Organizations can shift their business online with minimal investment risk. A faster time to deployment allows them to streamline time-to-market for their products and services.

E-commerce applications, business-to-business, e-commerce, e-commerce business applications A Total Cost of Ownership (TCO) is a major consideration for organizations evaluating the pros and cons of cloud-based contact infrastructure deployment versus an on-premise solution.

Consumerization of the online customer experience

While many B2C companies use e-commerce platforms for direct sales, B2B organizations are also leveraging their transactional capabilities to their informational sites. In addition, the online experience is becoming more “consumerized,” meaning that B2B buyers expect a retail-like customer experience – even when visiting non-retail sites. In fact, studies show the adoption of cloud services on the consumer side of the Internet.

Cloud-based B2B orchestration platforms put a company and its entire network on the same page. They point the community to a single version of process truth.

Find the right fit for cloud-based property models

IT managers are responsible for choosing from a variety of property options. For example, an organization can use an Infrastructure-as-a-Service (IaaS) model to run its application package or custom ecommerce software. It can use a managed service provider to manage its applications or create custom e-commerce software on IaaS. Or the organization can subscribe to a Software-as-a-Service (SaaS) e-commerce application.

Iaas / PaaS / SaaS – each of them has its own characteristics and applications. While an end-user or professional user would be interested in SaaS, there is a good chance that a DevOps system administrator or professional is in IaaS. On the other hand, if you are a real developer and you want to focus on your code and not on the rest, PaaS is the best choice for you.

One of the main risks organizations take when adopting one or more of these models is lack of mobility and, to a lesser extent, transparency. For example, SaaS may offer the lowest cost per seat, but inconsistent data formats and incomplete support for data migration into and out of service may leave an organization blocked and unable to select another SaaS provider for similar services.

IT managers need to be well informed about the cloud-based approach and its results, in order to choose the right solution for their business needs.