Category: Business

5 Steps to Start SEO Business from Scratch

Digital marketing, which includes search engine optimization (SEO), is a trending business and it’s foreseen as the next big thing this year. And why not. Everybody is embracing digital technology. E-commerce and even companies that started as a physical store are trying to build and establish a web presence. The Internet plays a major role in information dissemination and business transactions today, so everyone wants to rank a good spot online and become visible through SEO.

Continue reading “5 Steps to Start SEO Business from Scratch” →

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8 Tips for Opening an Online Store

Opening an online store may seem challenging, but it is easier than you think. If you’re looking for ways to expand your business, starting your own e-commerce store could be just what you need to succeed. It does not take long to set up such a store, and you can be on your way to marketing your products in no time at all.

Continue reading “8 Tips for Opening an Online Store” →

Here’s Why You Should Accept Credit Cards in Your Small Business

Thanks to mobile card reader technology, it’s easier and cheaper than ever before for small business owners to accept credit card payments. If your small business doesn’t take credit cards, it’s time to change. Why?

Simple — it’s because accepting cards can be the best thing you’ve ever done to grow your business. You’ll attract more customers, make more sales, improve your cash flow, shore up security, slash expenses and more. Here’s why your small business needs to start accepting credit cards, sooner rather than later. Continue reading “Here’s Why You Should Accept Credit Cards in Your Small Business” →

7 Technology Trends That Can Improve Your Sales

The old world of sales was different back then, especially for sales representatives who were just given materials and were ordered to do things without their managers guiding them nor giving them instructions, all that happened was that goals were set and then representatives are suddenly free to do whatever they wanted to reach the given target.

The overall success of the sales representative or anyone who works on sales are memorized pitches and loads of luck. There were no sales tools nor coaching tools that were part of the overall game plan. Continue reading “7 Technology Trends That Can Improve Your Sales” →

7 Reasons To Use Flexible Packaging In Your Small Business

For a small business, everything, and indeed anything that can save you money is always welcome. Today, one of those ways is to shift from rigid traditional packaging to the more modern flexible packaging. If you are not careful how you do your packaging, it can become one of the money guzzlers in your business. The good news though is that flexible packaging can change all that as you will see in this short post. So, here are some perfect reasons your company should adopt flexible packaging:

Continue reading “7 Reasons To Use Flexible Packaging In Your Small Business” →

Reasons to Buy Term Life Insurance Before You Turn 35

Thirties are said to be the life’s best years. It’s an age of milestones which gives you feel of freedom from insecurities and midlife challenging responsibilities. One of the surveys from a leading insurer claims that 35 is the best age to be as most of the people expected to have achieved their major milestones. Actually, it’s true! When you are around 35, you are healthy, well-placed and stable in your career. Your kids may have just started their journey at school and you may have owned a car and house by then. In true sense, you are in a ‘happy phase’ and the real happiness is just beginning with your responsible adulthood. It’s definitely not the time to think about ‘what if’ moments. But, as a part of being responsible adult, you must financially secure yourself and your loved ones with a term insurance!

As per experts, it’s smart to buy a term plan as early as possible, even before you think it is needed! Ensuring your family’s financial well-being even when you are not around is one of your greatest responsibility. Investing early in term life insurance is the smart way to stay protected. Here are few compelling term insurance benefits for you to buy term life insurance before you turn 35! Continue reading “Reasons to Buy Term Life Insurance Before You Turn 35” →

Grow Your Small Business with These 3 Effective Marketing Solutions

One of the most effective ways to succeed in the business field is by having powerful technology tools as well as marketing solutions. As an entrepreneur, you need to find ways in order to keep your venture off the ground. The way to success might be tough, but it will surely be worth all your time and effort. Continue reading “Grow Your Small Business with These 3 Effective Marketing Solutions” →

Know the Working of Your Liquid Funds

Liquidity is an important aspect of one’s personal finances. Is bank savings account the best way to maintain liquidity? No, there are better ways of managing liquidity. We can here mention about liquid funds.

Liquid Fund is a kind of mutual funds which invest your money in money market instruments such as a certificate of deposits, commercial paper, and Treasury bills, with a residual maturity of up to 91 days. Continue reading “Know the Working of Your Liquid Funds” →

What is SIP – All about SIP and SIP Calculator

With growing awareness about Mutual Funds, What is SIP is a very common question asked by those who are new to mutual funds. Simply speaking, SIP is a method of investing a fixed amount, regularly – weekly, monthly, quarterly or annually in a mutual fund scheme. SIP allows you to buy the units of your chosen scheme on a date/s chosen by you. You can invest a fixed amount in a chosen scheme every week, month or quarter, depending on your convenience through ECS (auto-debit from your bank account) facility or through post-dated cheques. Continue reading “What is SIP – All about SIP and SIP Calculator” →

Make your Money work in your Interest

Recently SBI slashed interest rates and introduced a two-tier interest system for savings accounts, whereby savings accounts with less than 1 crore deposits will incur just 3.5% (this is a drop from 4%, which is the continued rate for deposits over 1 crore) The reason given behind the change was that, a decline in Inflation must be met with a corresponding decline in the savings rate. Continue reading “Make your Money work in your Interest” →

The internet has revolutionized digital banking for individuals

Of all the inventions that truly revolutionised modern life, the Internet surely ranks as one of the top contenders. Combined with automation workflows powered by analytics in the backend, technology has revolutionized the banking experience for all customers, especially those with NRI accounts and FCNR accounts, which are less accessible physically. Banking today is less of a financial business and more of a technology business, and no wonder, the focus of investors is so high in the Fintech industry. Continue reading “The internet has revolutionized digital banking for individuals” →

The Future of Digital Banking lies on UPI

Launched recently, a few months back, based on RBI guidelines, the Unified Payments Interface (UPI) offers an architecture and a set API standards to facilitate online payments more securely. The central UPI platform is developed and managed by the National Payments Corporation of India, which also manages other digital payment mechanisms like retail clearing platforms such as Immediate Payment Service (IMPS), National Automated Clearing House (NACH) and Cheque Truncation System (CTS). The move towards promoting UPI aims to simplify and provide a single interface across all NPCI systems so that they can facilitate seamless data interchange thereby facilitating superior user experiences across stakeholders like customers, service intermediaries and service providers. Continue reading “The Future of Digital Banking lies on UPI” →

AUTOMATED SYSTEM + PEER REVIEW = STRONG SANCTION SCREENING

To keep federal resources from being abused by certain individuals or entities, the Office of Inspector General (OIG) has created the List of Excluded Individuals/Entities (LEIE). This list contains the names of people and groups that have been excluded from participating in healthcare programs that benefit directly or indirectly from government funds. The exclusion or sanction can be caused by a proven history of committing fraud, abusing medical supplies such as medicine and other medical equipment, and exploiting resources that could have otherwise been used for providing healthcare to patients. Continue reading “AUTOMATED SYSTEM + PEER REVIEW = STRONG SANCTION SCREENING” →

Life Insurance: Saving more than your taxes

We have seen life insurance being sold aggressively by agents at the end of the financial year, mostly during the month of January to March. You know the reason? It is tax saving! Most of the companies ask their employees to submit proof of their investments so that the remaining tax on their salary income for the financial year can be deducted and deposited with the Income Tax department.If you are one of those who do tax planning at the last moment should note that you might end up buying a wrong life insurance plan. Continue reading “Life Insurance: Saving more than your taxes” →

What is Life Insurance and what are Life Insurance Tax benefits

Meaning of Life Insurance

Life insurance is a protection against financial loss that would result from the premature death of an insured person. The named beneficiary or nominee receives the proceeds and is thereby safeguarded from the financial impact of the death of the insured. Continue reading “What is Life Insurance and what are Life Insurance Tax benefits” →

Online Lending Marketplaces – New Talk of the Town

Marketplaces have always been the preferred shopping choice since forever. They allowed access to multiple brands and various options in a single area. This translated into a convenience in terms of saving the time to be spent in traveling as well. Similarly, for the sellers in the marketplace, this resulted in giving them access to a large customer base as well. As such, marketplaces were a win-win situation for both the shoppers as well as the sellers. Further, with the advent of the internet era, the concept of marketplace got redefined and was taken to another level, as online e-commerce portals like Flipkart, Amazon etc. enabled access to several marketplaces just with a click of the mouse. Similarly, for booking your travel tickets, you no longer need to check with your travel agent every time you need to plan your vacation and just log on to any of the travel booking sites like MakeMyTrip, Yatra etc. Continue reading “Online Lending Marketplaces – New Talk of the Town” →

Things to Consider When Instituting a Channel Incentives Program

These days, numerous enterprises depend on strong channel partnership networks in order to maintain their growth and sustainability. These indirect channels—whether distributors, affiliates, dealers, resellers, or independent sales agencies—all play a vital role in your success, as they help you expand your business’s sales volume, geographic reach, and brand equity without you having to shell out the resources typically required for such expansions. Continue reading “Things to Consider When Instituting a Channel Incentives Program” →

Your first salary is your stepping stone to a stable financial future

Your first income opens a gateway to financial independence. But how you map your finances from there on will decide the course of your life.

One’s first salary is a watershed moment in one’s life. It may be a paltry sum or a handsome one, but one is never going to forget it for as long as one lives.

In many ways, the first salary marks a significant departure from when one is a youngster, to the point where one is considered a ‘grown up’[1]. It is a moment when one steps into the world as an earning member of society that can pay expenses and become responsible for themselves. If the salary is high enough, the person may even begin to shoulder the responsibilities of the household. Continue reading “Your first salary is your stepping stone to a stable financial future” →

How to Come Up with a Fantastic Subscription Box Business Idea

Subscription box businesses have recently seen a surge in popularity. This business model is perfect for almost any kind of products, whether it’s food, pet supplies, beauty products, or even an assortment of trinkets or toys. Savvy entrepreneurs are keen to start their own subscription box businesses, but that only means one thing if you’re one of them: it would be very difficult to stand out among the competition. Continue reading “How to Come Up with a Fantastic Subscription Box Business Idea” →

Why the Right Trading Platform Matters

Would you ever board a plane knowing that it has a poor safety record? Would you drive a car with the knowledge that not all of its instrumentation was functioning properly? These real-world examples are just as pertinent when translated into the domain of online trading. There are literally hundreds of investment platforms to chose from and each is naturally associated with unique benefits and drawbacks. Why is it so important to select the correct architecture and what are some of the hallmarks of a trustworthy firm? The answers to these questions will define success or failure within the modern trading community. Continue reading “Why the Right Trading Platform Matters” →

Responsibilities Of Stakeholders In Reducing Tech Debt

Tech debt, which is inevitable for a software engineering and development business, is not just the responsibility of the business owner to regulate, control and address, but it is a team effort off all the staff of the business including the stakeholders. There are some specific actions which are meant for the stakeholders. When such actions are taken, it would effectively reduce tech debt and result in the proper functioning of the codes as well as the survival of the business on the whole. Now, there are several categories of the stakeholders, and every type has their specific role towards addressing tech debt and keeping it to the minimum.    Continue reading “Responsibilities Of Stakeholders In Reducing Tech Debt” →

Wealth Management for Dummies

To be frank, wealth management is beyond the scope of dummies. It needs to be well understood so that your future is safe. Wealth management entails a highly technical, professional and individualised service that combines financial and investment advice, accounting and tax services, and any other related financial advise for a set fee payable to an individual or institution. One who decides to venture into the domain must have a formal training background like CA, Costing or CFA holder.

Up your Style Quotient with these Myntra Offers on Zoutons!

Being stylish doesn’t always have to mean that your pocket gets empty. With Myntra, you can get your much-loved look for less. Myntra offers you with many coupons, promotions and sales all through the year to give you with low prices on high quality apparel and other items. It doesn’t matter what you’re on the lookout for to purchase, you’re sure to find something to suit your style when shopping with Myntra. Continue reading “Up your Style Quotient with these Myntra Offers on Zoutons!” →

Buying Insurance Online is now Simpler – Click to Insure

Customer service is playing an important role in the BSFI sector. Some of the service orientation is introduced in BFSI through extensive customer relationship management systems and advanced analytics. These systems appear at the background and facilitate the front end service providers to deliver a personally crafted service experience based on needs. If one walks into any bank today, tellers and personal bankers provide an extensive service orientation and help the customer feel empowered into making any decision. Further personal bankers these days help the customers through processes of onboarding, engagement, problem redressals and discovery.  Continue reading “Buying Insurance Online is now Simpler – Click to Insure” →