Branded merchandise can be a powerful tool to grow your business by increasing brand awareness and generating customer loyalty. When customers wear or use your branded items, they act as walking billboards, which helps promote your brand to others. Branded merchandise can also strengthen customer relationships by creating a sense of community. Overall, by creating well-designed and high-quality branded merchandise you can differentiate your business from competitors and build a recognizable brand identity. If you are interested in learning even more ways branded merchandise can grow your business, check out the resource below.
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How Can Telematics Data Improve Freight Transportation
As the use of telematics expands, so too does its potential. One sector quickly realizing and capitalizing on the growing benefits is freight transportation and fleet management. By employing this fusion of telecommunication and informatics, businesses around the globe are discovering new, more efficient means to manage their transport and logistics operations.
Continue reading “How Can Telematics Data Improve Freight Transportation”Create Customer Loyalty Through Outstanding Online Order Packaging
More and more e-commerce companies are discovering that it’s not just the ordered item in the box that matters. Instead, considering the package as a whole is the way to go. From attractive exterior design to engaging inserts, here is a brief look into boosting business and customer satisfaction through outstanding packaging.
Continue reading “Create Customer Loyalty Through Outstanding Online Order Packaging”Enhance your online presence with Builder.ai
A mobile application significantly improves the user experience. As a result, businesses are shifting towards mobile applications, but few connect with a professional app development platform or a competitive development firm. App builders like Builder.ai offer you a tremendous advantage over the competition. Viewers spend at least half of their time and energy on mobile devices, making these applications one of the most often recommended strategies for remaining competitive. A mobile application assists you in expanding your network. A well-designed mobile application may be quite advantageous if you seek a means to boost your company’s online presence and visibility. When you use cloud-based technologies, you can have an online presence where people look forward to interacting. With Builder.ai, you can build an app in a short period without the need for coding experience!
The following are the most significant benefits of using an app:
• Assists you in developing customer loyalty
• Increasing your web presence
• Increase the value of your company’s brand.
• Develop more compelling social networking methods.
• Maintain communication with your customers.
• Establish connections that will last a lifetime
Executive Management Programme in Strategic Thinking and Digital Transformation – IIT Delhi
With the advent of the digital technologies, organizations are transforming their operations to harness the power of these technologies and grow sustainably resulting in digitization of both processes and products. In this context, there is need to leverage upon innovative business models and strategic thinking to reach out to new customers and segments and ride the digital wave successfully. In view of this, firms need to leverage these technologies and drive competitive advantage through data driven and technology driven digital transformation. These emerging approaches are heavily dependent on leveraging the information assets of the organizations to create value and requires strategic thinking from top leadership to sustain and create value. This programme addresses this pressing need for professionals gearing up for transitions in management roles in digital firms.
Continue reading “Executive Management Programme in Strategic Thinking and Digital Transformation – IIT Delhi”Model questions for MIS / ISM
Model questions for Management Information Systems / Information Systems Management examination. Sample reading material are as follows:
Jeffery, M., & Leliveld, I. (2004). Best practices in IT portfolio management. MIT Sloan Management Review, 45(3), 41.
Gust, G., Neumann, D., Flath, C. M., Brandt, T., & Ströhle, P. (2017). How a traditional company seeded new analytics capabilities. MIS Quarterly Executive, 16(3), 215-230.
Continue reading “Model questions for MIS / ISM”Influence of political leaders on sustainable development goals – insights from twitter
Grover, P., Kar, A.K., Gupta, S. and Modgil, S. (2021), “Influence of political leaders on sustainable development goals – insights from twitter”, Journal of Enterprise Information Management, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/JEIM-07-2020-0304
Exploring engagement among mobile app developers – Insights from mining big data
Purpose
The Web 3.0 has been hugely enabled by smartphones and new generation mobile applications. With the growing adoption of smartphones, the use of mobile applications has grown exponentially and so has the development of mobile applications. This study is an attempt to understand the issues and challenges faced in the mobile applications domain using discussions made on Twitter based on mining of user generated content.
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Introducing the Digital Service Usage Satisfaction Model
Title: What Affects Usage Satisfaction in Mobile Payments? Modelling User Generated Content to Develop the “Digital Service Usage Satisfaction Model”
Author: Arpan Kumar Kar
Link to full article for free download: https://rdcu.be/b5ImK
Permalink in Springer website: https://link.springer.com/article/10.1007/s10796-020-10045-0
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Case Study on Tech Talk is now best selling case study
From story teller to researcher to best seller: the journey continues! Got a fair bit of pleasant surprise today to know that our case study on Tech Talk became the best selling case study in IVEY cases globally for the academic year 2019-2020. Tech Talk started as a blog when I was doing my masters around 2007. What a walk through the memory lane, story teller to researcher and back again!
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