Tag: Digital services

Instagram Can Grow Organically Through Proficient SEO Usage

If you think Google is the only place for you to get some advice and information then think again. More or less, Instagram is taking that place as well. Just like with Google, people are more attracted to the IG search bar, to find people or any information.

Continue reading “Instagram Can Grow Organically Through Proficient SEO Usage”

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Set Up International Websites To Get More Online Business

In this day and age almost every business has gone online. This is because they can do their business beyond their local demographics and geo limits. However, doing business on a global scale is not easy especially when you have to reach out to people of different cultural and traditional background. All will have different needs, choices and preferences that you will need to cater to.

Continue reading “Set Up International Websites To Get More Online Business”

How to Access geo-restricted content only in the US while Travelling?

Are you in a foreign location having a vacation or on a business trip and want to stream your favorite movies and shows during your free time? If yes, there might be a situation that you are facing and are not being able to get access to your favorite content.

Continue reading “How to Access geo-restricted content only in the US while Travelling?”

5 Steps to Start SEO Business from Scratch

Digital marketing, which includes search engine optimization (SEO), is a trending business and it’s foreseen as the next big thing this year. And why not. Everybody is embracing digital technology. E-commerce and even companies that started as a physical store are trying to build and establish a web presence. The Internet plays a major role in information dissemination and business transactions today, so everyone wants to rank a good spot online and become visible through SEO.

Continue reading “5 Steps to Start SEO Business from Scratch”

How to Take Advantage of Digital Trends When Starting a Real Estate Business

There’s no doubt that technology is revolutionizing the world, and it’s certainly affecting the real estate industry. With studies suggesting that 92% of all home buyers today use the internet at some point to search for a home, it’s important to understand how to make use of digital technologies and digital marketing strategies in order to capitalize on the changes occurring in the real estate industry. While it will require a little more work than simply creating a website, it’s actually not that difficult to be successful with digital real estate.

User Engagement for Mobile Payment Service Providers – Introducing the Social Media Engagement model

Journal title: Journal of Retailing and Consumer Services

Authors: Purva Grover and Arpan Kumar Kar

Highlights

We investigate the impact of advertisements and promotions on Twitter. The study explores user participation, user engagement and user retention on Twitter. The study proposes a new Social Media Engagement model for understanding user dynamics. The study provides interesting inputs for promotional marketing tweets.

Continue reading “User Engagement for Mobile Payment Service Providers – Introducing the Social Media Engagement model”

8 Tips for Opening an Online Store

Opening an online store may seem challenging, but it is easier than you think. If you’re looking for ways to expand your business, starting your own e-commerce store could be just what you need to succeed. It does not take long to set up such a store, and you can be on your way to marketing your products in no time at all.

Continue reading “8 Tips for Opening an Online Store”

Effects of successful adoption of information technology enabled services in proposed smart cities of India: From user experience perspective

The purpose of this paper is to understand the effects of successful adoption of information technology (IT)-enabled services to be provided in the proposed smart cities of India from end-user-experience perspective.

Continue reading “Effects of successful adoption of information technology enabled services in proposed smart cities of India: From user experience perspective”

Simple Marketing Tips Any E-commerce Store Owner Can Implement

Marketing in the digital age is both easier and more complicated. It is easier because you have more ways to reach a very targeted audience, allowing your business to benefit from a stream of potential customers. On the other hand, the available digital marketing instruments offer more targeting and analytic tools, making it more difficult to formulate a suitable campaign for your business. Continue reading “Simple Marketing Tips Any E-commerce Store Owner Can Implement”

4 Tips To Shoot A High Quality Music Video With Tight Budget

Planning to shoot a music video with your friends, but don’t think you have the budget to pull off a nice production? If so, then this post is for you. Money is not the only component that determines how well a music video turns out to be. Correct planning and judicious utilization of your resources can easily help you create a top notch music video within a tight budget. Below, we look at four tips that can help you cut the cost of your music video production without having to sacrifice its quality. Continue reading “4 Tips To Shoot A High Quality Music Video With Tight Budget”

Customized Services for Your Online Business

Many online entrepreneurs create websites to reflect the products and services that they sell as well as their mission statements or overall income goals.  As such, the website you create for your company will understandably look and function differently than the websites that belong to other businesses.

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How technology has played a part in improving personal banking services

Of all the inventions that truly revolutionised modern life, the Internet surely ranks among the top 5 when it comes to utility. Its earlier use was restricted only to communication via email and Instant Messenger (IM), but slowly, it began to expand its reach into other areas as well. Continue reading “How technology has played a part in improving personal banking services”

The Rise Of Mobile Wallets

Nowadays, we are witnessing many changes that were unimaginable in the past, and the introduction of smartphones is one such phenomena. It has replaced some amazing inventions we’ve seen in the past.

Moreover, mobile apps make smartphones even smarter as time goes by. Here and there, you can see smart apps like the time card app to track your work hours instead of using traditional punch-in clocks. There are also a lot more apps to help you in your practical daily life. Even if you utilize a supplement like Alpha Brain to stay organized, mobile apps will help eliminate the need to store so much information in your memory. Continue reading “The Rise Of Mobile Wallets”

What to Look for in an Online Trading Simulator

People who take up trading are often seen as gamblers or risk-takers. But trading is not just rolling dice and hoping for the best. Many people decide to trade before they get the right education for it, sometimes simply because they don’t realize there is an education to be had. But when it comes to trading, trading without knowing how can be costly.

Ask any successful trader what tools were most helpful in their training, and they are sure to mention a trading simulator. Trading simulators are designed to mimic what it’s like to trade on the market, without the risk of losing real money. Continue reading “What to Look for in an Online Trading Simulator”

Four Things to Keep in Mind When Picking a Domain Name

The domain name for your company can make it easier for prospective customers to find your site. The more time it takes them to track down your site, the less time they will spend looking at what you have to offer. You might remember seeing those domain names in the past that featured multiple letters and numbers. Very few people will take the time to write down that name, and even fewer people will actually remember it. That is why it’s so important that you understand what you should keep in mind when picking your new domain name. Continue reading “Four Things to Keep in Mind When Picking a Domain Name”

Your mobile phone – The hub of all things digital

You forgot that today was the last day for your insurance premium payment. While you wait for the traffic lights to change, you quickly pull out your phone and make the payment from your mobile banking app.

Your sister wants to go shopping – it’s her birthday next week and she’s really excited! So like a doting older sibling, you transfer money to her account during your coffee break at work.

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#MyBankIsMyWallet Move towards Digital Payments using UPI

In an attempt to make payments hassle free and more secure, the Government of India has started initiating the movement towards digital payments using UPI. Unified Payments Interface (UPI) is an innovation introduced to enable and link multiple bank accounts into a single mobile application where ever the mobile number is registered for online transactions (like for validating otp, etc). It facilitates operation by merging banking transactions, seamless fund routing, balance querying  and merchant payments into an application enabled through a PIN. It also addresses the requirements surrounding “Peer to Peer” payment requests which can be scheduled and paid as per requirement and convenience. There are a few UPI Applications (like PhonePe) for different mobile operating system platforms like Android, Windows and iOS. Continue reading “#MyBankIsMyWallet Move towards Digital Payments using UPI”

Why Hotel Firms Must Be on Instagram To Compete Against Rivals for New Customers

Hotel companies should definitely embrace social media as part of their advertising strategy because it can attract a new audience to their website. The most popular platforms to use are Twitter and Facebook, but something that has gained a significant amount of followers in recent years is photo-sharing site Instagram. It has millions of people using it and putting up their best images with its famous filters. This amazing social media platform is ideal for hotel businesses as tourists adore sharing pictures while on holiday. Firms should create a profile because they can put up gorgeous photos of their property especially of a spa and gardens. Continue reading “Why Hotel Firms Must Be on Instagram To Compete Against Rivals for New Customers”

How To Create A Top Business Website With A Professional Digital Marketing Company

Promoting a company online is a necessary part of running a business as this is where a major amount of sales happen. Digital marketing is where a company thinks about its paid advertising campaigns, website design and social media. All of these components make up a successful online presence that will result in greater web traffic and sales. Getting these things right is important for a small or large business because customers can be put off very easily if they do not like a website. What needs to be done is focus on each area to ensure that the company is using their advertising money towards the best solutions for the site. Continue reading “How To Create A Top Business Website With A Professional Digital Marketing Company”

Your mobile phone – The hub of all things digital

The mobile smartphone is now everything at once – companion, personal banker, shopper and entertainer. Are you using your mobile phone to its fullest potential?

You forgot that today was the last day for your insurance premium payment. While you wait for the traffic lights to change, you quickly pull out your phone and make the payment from your mobile banking app… Continue reading “Your mobile phone – The hub of all things digital”

Important Reasons for Digitising Content

The trend for companies nowadays is to go paperless. More and more businesses are opting to go digital. This shift to digitizing workflow and other important documents has been happening for works. Because of what technology has achieved and the recent innovation on cloud-based solutions, we now have the capability to access any file even just by using our mobile phones.

For instance, in Australia company information can be now be accessed by anyone, even the public, through ASIC search (https://www.infotrack.com.au/products/searches/company-searches/asic-search/). The history, organisational chart, and consumer laws followed or being violated can be accessed in this third-party cloud management. Continue reading “Important Reasons for Digitising Content”

The Customer, the Client and Your Internet Booking Engine

When you’re thinking about starting up a hotel business and are considering the ways you can make yours a unique success – there are probably a host of priorities that immediately spring to mind. These priorities will no doubt include working on your marketing campaign, considering the right way and the right time to properly launch your website, the way you will handle to content on your website and manifest customer service consideration you will no doubt have. Continue reading “The Customer, the Client and Your Internet Booking Engine”

Three Software that Can Boost the Digital Marketing Campaign of Your Business

The marketing landscape has undergone some vital changes during the past few years, and most of those improvements can be traced back to the continuous growth of digital platforms. As a result, companies have started to rely more on digital solutions to keep data organized and refined. Meanwhile, others have learned to keep their customers engaged using a newsletter through ActiveTrail other email marketing tools. Then finally, there are also those who have found strength in stabilizing their mobile and social media marketing campaigns.

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Why Businesses Should Provide Free WiFi for their Customers

As an entrepreneur, you want to find ways to attract more customers and to make your business grow. Whether you’re coming up with promotional stunts, providing great discounts, or giving away freebies in addition to your usual fantastic products or services, there are many ways to create better customer experience for your patrons.

One popular service that you might want to look into is the provision of free WiFi within the premises of your business establishment. Outdoor WiFi solutions, for instance can be deployed in food parks, al fresco cafés, and playgrounds, while reliable indoor business WiFi can be implemented inside large retail spaces, restaurants, and hotels. Continue reading “Why Businesses Should Provide Free WiFi for their Customers”