Tag: customer management

5 Ways to Impress Your Potential Clients

First impressions last, and in the business world, they can have a drastic effect on how your professional relationship with your client develops from your first meeting. So to ensure that you start things off on the right foot, you have to aim to impress your prospect, to the point that they turn from a happy customer to an eager and even ecstatic one.

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All You Need to Know About Demand Generation Marketing

Demand generation is an umbrella term describing all the marketing strategies that drive customer awareness about your services and nurture a lasting interest in your products. Take four crucial ingredients – social media outreach, content marketing techniques, personalized email marketing, and real-world marketing – and you have the recipe for demand generation. Throw in customer retention strategies and you’ll ensure that customers stay loyal to you and identify with your unique brand. As SEO experts at Miromind notice, driving customer interest and awareness in your products and services is of utmost concern if you want to grow and prosper.

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Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business

Customer relationship management (CRM) can be defined as all the actions and strategies devised to retain customers and build their loyalty. In this era of cut-throat competition when competitors are always on a lookout for snatching your business, customer loyalty is an important asset for a company. The only way to ensure customers’ loyalty is to satisfy them each time they interact with your company. Research conducted by Google and CEB revealed that customers with an emotional connection to a brand are twice as likely to purchase it than those who don’t. Continue reading “Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business”

Engage Your Customers At The Right Time With The Right Message: 2017 Personalization Must-Haves

A Gartner study released way back in 2015 stated that companies that “fully invested” in all kinds of personalization outfits by 2018 will outsell companies that haven’t by 20%. Now this is a huge number – irrespective of the fact that there is a large amount of B2B and B2C businesses functioning currently. And with 2018 just around the corner (well, not technically – it is still 8 months away), it is vital to embrace personalization faster than ever. Continue reading “Engage Your Customers At The Right Time With The Right Message: 2017 Personalization Must-Haves”

Customer Service Is Key

Today, more than ever before, the customer has high expectations of the places where they spend their money. Whether it is a clothing company, cleaning service or legal advice, people expect to be treated respectfully and to get answers. If customers or clients are not happy, they post negative testimonials online that can have a detrimental effect on a business very quickly.  The best way for a small or medium-sized company to give first-class customer service is with call center services. Continue reading “Customer Service Is Key”

A Guide To Creating Custom Objects In Salesforce

Custom objects can be described as a type of “special” database table that contains unique fields and properties in order to store specific data that will be unique to your companies requirements. This is the ideal method for maintaining records that do not contain much white space or for data that is not stored in ways that are counter intuitive to other book keeping and record procedures used within your company. Continue reading “A Guide To Creating Custom Objects In Salesforce”