In the modern age, you can come across many businesses online. Online businesses are flourishing these days because people across the world have started to use online businesses to buy things they need. So, more and more people are coming online in order to accomplish their business objectives and goals. Online business people are required to do a lot of things to find success. Marketing or business promotion is one of the crucial things that online businesses are essential to do to be successful in their business. Continue reading “21 Strategies for Effective Video Marketing”
Category: Management
Next Technology Innovation for the Logistics Industry
Background of disruption
Uber has disrupted the cab marketplace. It has changed the way people hail cabs. Technology has been a game-changer across industries, and the transportation industry is no different. Owing to the boom in e-commerce, there has been an urgent demand for better utilization of trucks. Some of the barriers that impede the growth of the logistics industry are the lack of using available trucks optimally and charging arbitrarily. Besides, as tracking routes taken by the trucks are not possible, they have no accountability to their logistics companies. Continue reading “Next Technology Innovation for the Logistics Industry”
Enabling business growth through systems
Creating systems is a really important way to enable growth within a business. Many people firstly think of improving leadership, skills and finance for growth and overlook building an organised and systematic approach to running the business. The growth and development of a business is a really exciting stage, but without solid planning and infrastructure, you jeopardise valuable growth opportunities. Thinking proactively and consistently working on an operations plan will encourage healthy development. Continue reading “Enabling business growth through systems”
Engage Your Customers At The Right Time With The Right Message: 2017 Personalization Must-Haves
A Gartner study released way back in 2015 stated that companies that “fully invested” in all kinds of personalization outfits by 2018 will outsell companies that haven’t by 20%. Now this is a huge number – irrespective of the fact that there is a large amount of B2B and B2C businesses functioning currently. And with 2018 just around the corner (well, not technically – it is still 8 months away), it is vital to embrace personalization faster than ever. Continue reading “Engage Your Customers At The Right Time With The Right Message: 2017 Personalization Must-Haves”
Things to Consider Before Implementing a Merit Pay System
Any employer would want to keep good employees around, and one of the best ways to make that happen is by making sure your most productive workers get the right amount of pay. This is one of the main reasons why many businesses prefer a merit pay system. What is the merit pay salary system, and will you be able to implement it in your company?
The concept behind the merit pay system is pretty straightforward: employees that perform better than expected get paid extra. Adapting the merit pay system to your company’s current salary system is one way of telling your employees that they did a good job. However, transitioning to this kind of salary system without prior planning may cause problems that could take away its potential positive effects on your company. Check out these list of things to consider to make sure the shift happens as smoothly as possible. Continue reading “Things to Consider Before Implementing a Merit Pay System”
Technologies That You Should be using to Simplify Your Supply Chain Management
Technology is shaking up the world of business and business owners are moving up and down to adopt new technological solutions that will enable them to remain competitive. Just like in other business sectors, managing the complex supply chain the manual way is no longer viable.
This is because, in order to remain competitive and productive, businesses need to speed up their processes, operate efficiently, have control over their inventory and reduce operational costs. Continue reading “Technologies That You Should be using to Simplify Your Supply Chain Management”
Modern Marketing Advantages May Be In Their Golden Age
A New Frontier Like The Old West
In the “Old West” as romanticized in film and literature, cowboys roamed the streets picking gunfights with one another while sensually crazed frontier women watched from slatted windows fanning themselves with finery shipped in from the almost mythical Chinese lands to the far east. Continue reading “Modern Marketing Advantages May Be In Their Golden Age”
What to Look for in an Online Trading Simulator
People who take up trading are often seen as gamblers or risk-takers. But trading is not just rolling dice and hoping for the best. Many people decide to trade before they get the right education for it, sometimes simply because they don’t realize there is an education to be had. But when it comes to trading, trading without knowing how can be costly.
Ask any successful trader what tools were most helpful in their training, and they are sure to mention a trading simulator. Trading simulators are designed to mimic what it’s like to trade on the market, without the risk of losing real money. Continue reading “What to Look for in an Online Trading Simulator”
4 Important Things a Professional Call Center Consultant Can Do for You
These days, many businesses see the appeal of hiring third-party service providers like call centers. With their competent workers and comprehensive facilities, such firms can help enterprises optimize their business processes at a lower cost.
Your company might want to take advantage of the benefits of outsourced call center services, but where exactly do you start? This is where the expertise of professional call center consultants comes in handy. Not only can these experienced advisors guide you about the details of outsourcing, they can also help you evaluate your options so you can make sure that you’ll have the right systems, tools, and personnel to mount a highly efficient contact center for your business. Continue reading “4 Important Things a Professional Call Center Consultant Can Do for You”
Enantra – The Fest for Entrepreneurs
Enantra is an au courant entrepreneurship fest hosted by one of India’s oldest colleges, College of Engineering – Guindy, Anna University. Being held in the breathtakingly beautiful campus, Enantra is a colossal fest with six mega events like Runway, Start-Up exhibitions, Google Start –Up weekend, Entrepreneur networking dinner, Start-Up awards and extra bonuses. Working along with the Centre for entrepreneurship Development and Capitalize, a student run entrepreneurship club, Enantra will be South India’s Biggest Entrepreneurship fest. Continue reading “Enantra – The Fest for Entrepreneurs”
Know How Much Tech Debt Is Really Costing You
The principal factor of tech debt metaphor is that there are some prices you have to pay when you take shortcuts or intentional tech debts or make any mistakes or unintentional tech debts. It is also said that this cost would increase over time as long as you ignore tech debt and do not repay the interest. Tech debts are often overlooked and ignored as there is no apparent cost factor related to it as is with any financial debt where you can know the cost of your monthly payment and what it would sum up to if you delay in repayment. Therefore, it is required to quantify tech debt to know how much it costs you and your company. Continue reading “Know How Much Tech Debt Is Really Costing You”
Easy and Useful Ways To Minimize Tech Debt Effectively
When you come to now of the existence of tech debt in your code, it is time to address it without any further delay to keep it functional and also keep your business running. There are some easy and effective ways to repay the tech debts with interest. Your prime objective is to keep tech debts to the minimum and prevent any further accumulation, and that can easily be done by maintaining a strategic and planned development process. You have to ensure that quality of the code developed is perfect right from the word go and all measures have been taken to keep the code clean. This first-time-right work culture would ensure that there is no accumulation of tech debt in the long run. Continue reading “Easy and Useful Ways To Minimize Tech Debt Effectively”
Report About Merger And Acquisition Free Guide
The new guide boasts the fact that no data based material that can guide an individual or a company in the costs of an acquisition or merger exists. The quality of the material is based on the reputation of Firmex’s excellence in data analysis in the cloud. The reliability of the information is further supported by Divestopedia’s vast library of how to information about mergers and acquisitions. Continue reading “Report About Merger And Acquisition Free Guide”
Best Merchant Account for Your Store
Running your own business is a feat, whether you are working to sell certain products online or are working in a brick and mortar store. As you can probably imagine, however, someone starting their own retail store has very different needs than someone who is running an online good or other service business. That means that you might have concerns when it comes to things like finding a merchant account and credit card processing provider that can work to help your business grow. Let’s look at some of the ways you can ensure that you find a great merchant account for all of your travel agent needs. Continue reading “Best Merchant Account for Your Store”
Why Hotel Firms Must Be on Instagram To Compete Against Rivals for New Customers
Hotel companies should definitely embrace social media as part of their advertising strategy because it can attract a new audience to their website. The most popular platforms to use are Twitter and Facebook, but something that has gained a significant amount of followers in recent years is photo-sharing site Instagram. It has millions of people using it and putting up their best images with its famous filters. This amazing social media platform is ideal for hotel businesses as tourists adore sharing pictures while on holiday. Firms should create a profile because they can put up gorgeous photos of their property especially of a spa and gardens. Continue reading “Why Hotel Firms Must Be on Instagram To Compete Against Rivals for New Customers”
Changing Life Insurance Trends in India
Ever since liberalization in the early 1990s, life insurance in India has seen significant growth. Between April 2015 and February 2016, new premium income of Rs. 1.072 trillion (US $ 15.75 billion) was recorded in the country, at a growth rate of 18.3%. Till the end of February 2016, growth of 14.1% was seen in gross direct premium at Rs. 864.2 billion. Continue reading “Changing Life Insurance Trends in India”
5 Ways Tech Is Changing Human Resources
One of the most important things for a company’s success is the team that is working on it. This is people who make it possible by simply doing their job well every day. That’s the reason why each organization should have a human resources department that is responsible for the process of supervising the work of employees and hiring new ones.Actually, the range of its functions is much bigger, but these are the key ones. Continue reading “5 Ways Tech Is Changing Human Resources”
How To Tackle The Idle Employees That Could Ruin The Work Environment
Employees are the most essential part of an organization, the recruiters try hard to get the best employee in their company. As I have observed there are various kinds of people you will find at your workplace. Some will be irritating as hell, some will bore their colleagues to death and some will be fun loving.
Now, as an employer dealing with such people might not be a big task, you can manage to find a way out and make every employee productive irrespective to their behaviour or personality. But I am very sure the most difficult thing to do would be to handle the lazy employees. They are always up with a reason for not coming to work, for their deficient work or for drooling on their desk. However, there is a certain way to handle such employees which I have discussed below. Have a look and find several kinds of lazy employees and how to make them work. Continue reading “How To Tackle The Idle Employees That Could Ruin The Work Environment”
Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics at IIT Delhi 2017
With the advent of the internet driven era, organizations are transforming their operations so that they can harness the power of the web driven ecosystem and grow sustainably. This has led to the digitization of both processes and products. In such a digital economy, the need was realised to leverage upon innovative business models to reach out to new customers and segments. In view of this, digital marketing and hence the emergence of search engines and social media has played a significant role. In addition to this, strategic innovation approaches are needed to optimize the innovation portfolio, to help organizations achieve sustained competitive advantage and transformational growth. These emerging approaches are heavily dependent on leveraging the information assets of the organizations which is possible through the business analytics.
Date of the Programme: 05/01/2017 to 06 /06/2017
Programme Brochure can be downloaded from IIT Delhi Website.
Actionable Ways to Improve Your Brand Presence
A company’s brand is one of its most important assets, influencing public perception, customer interaction, and revenue numbers. There is even anecdotal evidence that it can have a moderate impact on regulatory and legal proceedings. Most firms recognize the importance of branding, and want a strong brand. But how do you do it?
We are going to specifically be discussing printed brand presence. Brand presence online, in the community, on the radio waves and on the airwaves are all important, and considerations for future articles. Continue reading “Actionable Ways to Improve Your Brand Presence”
Acquiring 10 licenses / registrations ensures that the business is legal
Many small business owners are unaware of the license procedures that are required for operating their business. The license for a business depends on various factors like the type of the business, the regulations, and policies imposed by the government and the area in which they are planning to start the business. The license is a legal permit given by the local government to the company that indicates that it runs an authorized business and it is not only applicable to the new business, but even an existing company has to renew their application after a particular period. There are some businesses that require more than one license to operate their business legally in that state which is time-consuming and expensive, even though it is a tedious and frustrating process, obtaining all the legal documents and certificates enables the business to operate without any issues. Because if a company is found in non-compliance, they have to pay penalties and they are chances even for permanent closure of the business. Continue reading “Acquiring 10 licenses / registrations ensures that the business is legal”
Case Study on Software Effort Estimation
Consider a use case for a human resource management software. The user will be entering his employee id into the system to query and find out the number of leaves he has taken in the ongoing year, and the different types of leaves which are still available to him. Also the system will simultaeneously generate a report of the leaves taken by him in the previous 3 years.
Conduct a function point analysis and estimate the time and effort such a development would require. Mention all assumptions while proceeding on your analysis.
Software Development Methods – case study for class
Rudioty Inc. is planning to implement a new project for managing its customer information assets using cloud solutions. Rudioty manufactures high tensile gears for sports automobiles which can withstand high temperature and stress. Since, Rudioty operates in a very niche field and the readily available COTS products in the market are not really suitable for the company. Rudioty has engaged with TechNizant to develop and implement a new solution for this requirement. TechNizant is one of the top 5 system integrators globally and has over a decade of experience in the domain. TechNizant has implemented many such applications in the same industry in the last 5 years. The business processes of Rudioty underwent massive BPR when the first wave of computerization happened a decade back. The operational processes thus are less likely to require significant changes, except for the geographic expansion of the firm, due to which financial reporting needs to be modified. Further this has led to the need for integration among data repositories, which have been siloed in different functional warehouses. However, the processes in Rudioty is very complex and inter-connected with each other. The CIO’s team often complain about the lack of support from the top management, for IT initiatives. IT projects are often looked upon as cost drivers. The CIO’s team is also risk averse and wants the solution to have maximum acceptance among the functional management.
What software development methodology should the Project Manager at TechNizant follow?
An SME Loan Can Help You Build Your Dreams
It is interesting to know that as of June 2016, India recorded approximately 4,200-4,400 start-ups. According to a report by a top lobby group, Nasscom and Zinnov Consulting, India has the third highest number of start-ups in the world, behind only the US and the UK. It is possible that India will overtake the UK (4,500-5,000 start-ups) in 2017. Another important statistic to know is that most of the founders, almost three out of every four, are under the age of 35. Thesesure are the few guys who will be fulfilling their dreams early in life. Continue reading “An SME Loan Can Help You Build Your Dreams”
Myths about Tax Refunds
When you think of April, do you feel a fondness for warmer weather and flowers, or do you feel a sense of dread for the tax deadline? It seems like a lot of people these days focus too much on the negative aspects of filing their taxes. Some of them think about it so much that they forget to appreciate the return of spring. It probably doesn’t help that taxes are in the news due to elected officials who want to lower taxes even though the United States has one of the lowest tax burdens in the developed world. Continue reading “Myths about Tax Refunds”
