Category: Management

4 Strategies You Need To Incorporate In Your Digital Business

The digital world is continuously transforming as new systems rise and new doors are opening, so it’s prudent that you keep steady over both the current and forthcoming trends.

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Executive Programme in Data & Decision Sciences Consulting | IIT Delhi | 2020

Executive Programme in Data and Decision Sciences Consulting

 (5th September 2020 – 13th December 2020, Classes on Weekends)

A classroom based programme under CEP, IIT Delhi for working professionals.

Download the Brochure now from IIT Delhi Website!

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5 Tools and Software for Online Business Success

Assuming that your business will grow just because it’s rooted in the digital world is a huge mistake that could cost you many growth opportunities. Although building a digital company does come with many perks, there are too many competing businesses out there, and many picky customers prepared to swap your brand for another one in a heartbeat if they find your website too slow, or your customer service agents rude. Enter: digital tools and tech that can be truly helpful on your way to greater digital growth and success.

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Instagram Can Grow Organically Through Proficient SEO Usage

If you think Google is the only place for you to get some advice and information then think again. More or less, Instagram is taking that place as well. Just like with Google, people are more attracted to the IG search bar, to find people or any information.

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Courses @ IIT Delhi 2020 – EMP in Strategic Innovation, Digital Marketing & Business Analytics

Executive Management Programme

in

Strategic Innovations, Digital Marketing, & Business Analytics

Department of Management Studies,

Indian Institute of Technology Delhi

4th Jan – 7th Jun 2020, Classes on Weekends / National Holidays

Apply Online:  http://tinyurl.com/iitdsidm 

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Want to know how to protect your business from hackers? Read this!

Digitalization of business processes is inevitable, so now most of our activities have moved online. The Internet security for business is essential if you want to succeed. In order to secure any online activity in your workplace getting the best antivirus for business is the key.

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Email Marketing: Should You Go for Custom Infrastructure or an Email Service Provider?

It’s common for techies to want to do it themselves. This is natural and feels normal to them. However, it’s also the case that many techies will want to code their way to a solution regardless of better options available and this is usually a mistake. Overcomplicating simple tasks making them more time-consuming is not the best idea when it comes to delivering emails on a regular basis.

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Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions

Title: Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions – insights from user-generated content on Twitter

Authors: Purva Grover, Arpan K Kar, Marijn Janssen and PV Ilavarasan.

Journal: Enterprise Information Systems.  Volume: 13(4)

Abstract: Although blockchain has attracted a great deal of attention from academia and industry there is a lack of studies on acceptance drivers. This study explores blockchain acceptance by mining the collective intelligence of users on Twitter. It maps blockchain user acceptance drivers to technology acceptance constructs. The analysis shows that users are attracted by security, privacy, transparency, trust and traceability aspects provided by blockchain. On Twitter more discussions on blockchain benefits than on drawbacks. Initial coin offering (ICO) is extensively discussed. The study provides guidelines for managers and concludes by presenting the limitations of the study along with future research directions.

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How to Take Advantage of Digital Trends When Starting a Real Estate Business

There’s no doubt that technology is revolutionizing the world, and it’s certainly affecting the real estate industry. With studies suggesting that 92% of all home buyers today use the internet at some point to search for a home, it’s important to understand how to make use of digital technologies and digital marketing strategies in order to capitalize on the changes occurring in the real estate industry. While it will require a little more work than simply creating a website, it’s actually not that difficult to be successful with digital real estate.

A Guide to the Best Project Management Software

Projects are incredibly diverse, and project management software reflects that diversity. So to some extent, it’s a question of selecting software that suits the way your organisation works and the kind of projects you do. But another key factor should be the project methodology you’re using. If it’s a structured method, such as PRINCE2 or Agile, it’s a good idea to choose project management software that complements the method you are using.

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What is thought leadership

I was asked an interesting question recently to define what is thought leadership.

“Thought leadership means one would be able to think 5-10 years ahead in terms of what one would want to be known for and contribute significantly as a super-specialist. This could only be achieved from achieving knowledge based excellence in this domain so as to be globally recognise among his / her selective target stakeholders. This should be equally demonstrated by recognitions of high quality in teaching, research and advocacy. For achieving the long term goals, one needs to lay out the different incremental steps of these paths through which he/she will be able to meet the long term targets without compromising the short term goals. These steps frequently need updation depending on contextual changes but the end objective doesn’t shift. However there must be a continued demonstration from his/her own side of striving to move towards that goal.”

“Thought leadership is also about balancing the ability to dream and comprehending the scope of dreams in light of the practical constraints to achieve the dream. Dreams and action, without complementing one another, both lead to failure in realising thought leadership.”

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