You might think that social media is just another useless tool. Maybe you are under the notion that all you have to do is sign up for an account, gain a couple of connections, post status updates, links, videos, or even photos, and then you’re all set.
You’re gravely mistaken. Continue reading “How to Boost Your Web Presence Using Social Media”
IIT Delhi announces the call for applications for the Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics, which is planned from 6th January 2018 – 10 June 2018, and Classes to be held on Weekends/National Holidays. This will be an extensive programme of a minimum of 150 contact hours spread over 6 months. Continue reading “Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics in IIT Delhi, 2018”
Psychology Today makes a strong case for the importance of play, stating that having fun is serious business. It goes on by declaring the following:
Just as the child is father to the man, so childhood play fosters the flexibility of thought and deed, the sociability and the empathy our species will require in the trials ahead. Michael Gove, please take note: rote learning won’t turn back the floods. Children and adults need the space to mess around if we are to get out of the mess we are making for ourselves. Continue reading “PSA: It Is Vital That You Take Some Time for Fun”
In the modern age, you can come across many businesses online. Online businesses are flourishing these days because people across the world have started to use online businesses to buy things they need. So, more and more people are coming online in order to accomplish their business objectives and goals. Online business people are required to do a lot of things to find success. Marketing or business promotion is one of the crucial things that online businesses are essential to do to be successful in their business. Continue reading “21 Strategies for Effective Video Marketing”
Background of disruption
Uber has disrupted the cab marketplace. It has changed the way people hail cabs. Technology has been a game-changer across industries, and the transportation industry is no different. Owing to the boom in e-commerce, there has been an urgent demand for better utilization of trucks. Some of the barriers that impede the growth of the logistics industry are the lack of using available trucks optimally and charging arbitrarily. Besides, as tracking routes taken by the trucks are not possible, they have no accountability to their logistics companies. Continue reading “Next Technology Innovation for the Logistics Industry”
Creating systems is a really important way to enable growth within a business. Many people firstly think of improving leadership, skills and finance for growth and overlook building an organised and systematic approach to running the business. The growth and development of a business is a really exciting stage, but without solid planning and infrastructure, you jeopardise valuable growth opportunities. Thinking proactively and consistently working on an operations plan will encourage healthy development. Continue reading “Enabling business growth through systems”
A Gartner study released way back in 2015 stated that companies that “fully invested” in all kinds of personalization outfits by 2018 will outsell companies that haven’t by 20%. Now this is a huge number – irrespective of the fact that there is a large amount of B2B and B2C businesses functioning currently. And with 2018 just around the corner (well, not technically – it is still 8 months away), it is vital to embrace personalization faster than ever. Continue reading “Engage Your Customers At The Right Time With The Right Message: 2017 Personalization Must-Haves”
Any employer would want to keep good employees around, and one of the best ways to make that happen is by making sure your most productive workers get the right amount of pay. This is one of the main reasons why many businesses prefer a merit pay system. What is the merit pay salary system, and will you be able to implement it in your company?
The concept behind the merit pay system is pretty straightforward: employees that perform better than expected get paid extra. Adapting the merit pay system to your company’s current salary system is one way of telling your employees that they did a good job. However, transitioning to this kind of salary system without prior planning may cause problems that could take away its potential positive effects on your company. Check out these list of things to consider to make sure the shift happens as smoothly as possible. Continue reading “Things to Consider Before Implementing a Merit Pay System”
Technology is shaking up the world of business and business owners are moving up and down to adopt new technological solutions that will enable them to remain competitive. Just like in other business sectors, managing the complex supply chain the manual way is no longer viable.
This is because, in order to remain competitive and productive, businesses need to speed up their processes, operate efficiently, have control over their inventory and reduce operational costs. Continue reading “Technologies That You Should be using to Simplify Your Supply Chain Management”
A New Frontier Like The Old West
In the “Old West” as romanticized in film and literature, cowboys roamed the streets picking gunfights with one another while sensually crazed frontier women watched from slatted windows fanning themselves with finery shipped in from the almost mythical Chinese lands to the far east. Continue reading “Modern Marketing Advantages May Be In Their Golden Age”
People who take up trading are often seen as gamblers or risk-takers. But trading is not just rolling dice and hoping for the best. Many people decide to trade before they get the right education for it, sometimes simply because they don’t realize there is an education to be had. But when it comes to trading, trading without knowing how can be costly.
Ask any successful trader what tools were most helpful in their training, and they are sure to mention a trading simulator. Trading simulators are designed to mimic what it’s like to trade on the market, without the risk of losing real money. Continue reading “What to Look for in an Online Trading Simulator”
These days, many businesses see the appeal of hiring third-party service providers like call centers. With their competent workers and comprehensive facilities, such firms can help enterprises optimize their business processes at a lower cost.
Your company might want to take advantage of the benefits of outsourced call center services, but where exactly do you start? This is where the expertise of professional call center consultants comes in handy. Not only can these experienced advisors guide you about the details of outsourcing, they can also help you evaluate your options so you can make sure that you’ll have the right systems, tools, and personnel to mount a highly efficient contact center for your business. Continue reading “4 Important Things a Professional Call Center Consultant Can Do for You”
Enantra is an au courant entrepreneurship fest hosted by one of India’s oldest colleges, College of Engineering – Guindy, Anna University. Being held in the breathtakingly beautiful campus, Enantra is a colossal fest with six mega events like Runway, Start-Up exhibitions, Google Start –Up weekend, Entrepreneur networking dinner, Start-Up awards and extra bonuses. Working along with the Centre for entrepreneurship Development and Capitalize, a student run entrepreneurship club, Enantra will be South India’s Biggest Entrepreneurship fest. Continue reading “Enantra – The Fest for Entrepreneurs”
The principal factor of tech debt metaphor is that there are some prices you have to pay when you take shortcuts or intentional tech debts or make any mistakes or unintentional tech debts. It is also said that this cost would increase over time as long as you ignore tech debt and do not repay the interest. Tech debts are often overlooked and ignored as there is no apparent cost factor related to it as is with any financial debt where you can know the cost of your monthly payment and what it would sum up to if you delay in repayment. Therefore, it is required to quantify tech debt to know how much it costs you and your company. Continue reading “Know How Much Tech Debt Is Really Costing You”
When you come to now of the existence of tech debt in your code, it is time to address it without any further delay to keep it functional and also keep your business running. There are some easy and effective ways to repay the tech debts with interest. Your prime objective is to keep tech debts to the minimum and prevent any further accumulation, and that can easily be done by maintaining a strategic and planned development process. You have to ensure that quality of the code developed is perfect right from the word go and all measures have been taken to keep the code clean. This first-time-right work culture would ensure that there is no accumulation of tech debt in the long run. Continue reading “Easy and Useful Ways To Minimize Tech Debt Effectively”
The new guide boasts the fact that no data based material that can guide an individual or a company in the costs of an acquisition or merger exists. The quality of the material is based on the reputation of Firmex’s excellence in data analysis in the cloud. The reliability of the information is further supported by Divestopedia’s vast library of how to information about mergers and acquisitions. Continue reading “Report About Merger And Acquisition Free Guide”
Running your own business is a feat, whether you are working to sell certain products online or are working in a brick and mortar store. As you can probably imagine, however, someone starting their own retail store has very different needs than someone who is running an online good or other service business. That means that you might have concerns when it comes to things like finding a merchant account and credit card processing provider that can work to help your business grow. Let’s look at some of the ways you can ensure that you find a great merchant account for all of your travel agent needs. Continue reading “Best Merchant Account for Your Store”
Hotel companies should definitely embrace social media as part of their advertising strategy because it can attract a new audience to their website. The most popular platforms to use are Twitter and Facebook, but something that has gained a significant amount of followers in recent years is photo-sharing site Instagram. It has millions of people using it and putting up their best images with its famous filters. This amazing social media platform is ideal for hotel businesses as tourists adore sharing pictures while on holiday. Firms should create a profile because they can put up gorgeous photos of their property especially of a spa and gardens. Continue reading “Why Hotel Firms Must Be on Instagram To Compete Against Rivals for New Customers”
Ever since liberalization in the early 1990s, life insurance in India has seen significant growth. Between April 2015 and February 2016, new premium income of Rs. 1.072 trillion (US $ 15.75 billion) was recorded in the country, at a growth rate of 18.3%. Till the end of February 2016, growth of 14.1% was seen in gross direct premium at Rs. 864.2 billion. Continue reading “Changing Life Insurance Trends in India”
One of the most important things for a company’s success is the team that is working on it. This is people who make it possible by simply doing their job well every day. That’s the reason why each organization should have a human resources department that is responsible for the process of supervising the work of employees and hiring new ones.Actually, the range of its functions is much bigger, but these are the key ones. Continue reading “5 Ways Tech Is Changing Human Resources”
Employees are the most essential part of an organization, the recruiters try hard to get the best employee in their company. As I have observed there are various kinds of people you will find at your workplace. Some will be irritating as hell, some will bore their colleagues to death and some will be fun loving.
Now, as an employer dealing with such people might not be a big task, you can manage to find a way out and make every employee productive irrespective to their behaviour or personality. But I am very sure the most difficult thing to do would be to handle the lazy employees. They are always up with a reason for not coming to work, for their deficient work or for drooling on their desk. However, there is a certain way to handle such employees which I have discussed below. Have a look and find several kinds of lazy employees and how to make them work. Continue reading “How To Tackle The Idle Employees That Could Ruin The Work Environment”
With the advent of the internet driven era, organizations are transforming their operations so that they can harness the power of the web driven ecosystem and grow sustainably. This has led to the digitization of both processes and products. In such a digital economy, the need was realised to leverage upon innovative business models to reach out to new customers and segments. In view of this, digital marketing and hence the emergence of search engines and social media has played a significant role. In addition to this, strategic innovation approaches are needed to optimize the innovation portfolio, to help organizations achieve sustained competitive advantage and transformational growth. These emerging approaches are heavily dependent on leveraging the information assets of the organizations which is possible through the business analytics.
Date of the Programme: 05/01/2017 to 06 /06/2017
Continue reading “Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics at IIT Delhi 2017”
A company’s brand is one of its most important assets, influencing public perception, customer interaction, and revenue numbers. There is even anecdotal evidence that it can have a moderate impact on regulatory and legal proceedings. Most firms recognize the importance of branding, and want a strong brand. But how do you do it?
We are going to specifically be discussing printed brand presence. Brand presence online, in the community, on the radio waves and on the airwaves are all important, and considerations for future articles. Continue reading “Actionable Ways to Improve Your Brand Presence”
Many small business owners are unaware of the license procedures that are required for operating their business. The license for a business depends on various factors like the type of the business, the regulations, and policies imposed by the government and the area in which they are planning to start the business. The license is a legal permit given by the local government to the company that indicates that it runs an authorized business and it is not only applicable to the new business, but even an existing company has to renew their application after a particular period. There are some businesses that require more than one license to operate their business legally in that state which is time-consuming and expensive, even though it is a tedious and frustrating process, obtaining all the legal documents and certificates enables the business to operate without any issues. Because if a company is found in non-compliance, they have to pay penalties and they are chances even for permanent closure of the business. Continue reading “Acquiring 10 licenses / registrations ensures that the business is legal”
Consider a use case for a human resource management software. The user will be entering his employee id into the system to query and find out the number of leaves he has taken in the ongoing year, and the different types of leaves which are still available to him. Also the system will simultaeneously generate a report of the leaves taken by him in the previous 3 years.
Conduct a function point analysis and estimate the time and effort such a development would require. Mention all assumptions while proceeding on your analysis.
Continue reading “Case Study on Software Effort Estimation”