Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business

Customer relationship management (CRM) can be defined as all the actions and strategies devised to retain customers and build their loyalty. In this era of cut-throat competition when competitors are always on a lookout for snatching your business, customer loyalty is an important asset for a company. The only way to ensure customers’ loyalty is to satisfy them each time they interact with your company. Research conducted by Google and CEB revealed that customers with an emotional connection to a brand are twice as likely to purchase it than those who don’t. Continue reading “Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business”


Fog Computing Application for Smart IOT Devices in Agile Business Enterprises

Title: Fog Computing Application for Smart IOT Devices in Agile Business Enterprises

Authors: Dipanjan Goswami, Amrita Chakraborty, Priyanka Das, Apaar Gupta

Volume 13. Year 2017. Continue reading “Fog Computing Application for Smart IOT Devices in Agile Business Enterprises”

Top 10 Internet Routers with Wide Signal Range

The absence of internet connectivity at your home or workplace is like making a meal without the ingredients, which is an outright impossibility. The current times mandate that our homes and offices should be connected to the web in order for us to achieve simple things in life, such as sending an important message to a recipient of our concern. However, majority of the anxieties regarding internet connectivity concerns mainly with the routers not working properly or missing out on sending signals within the required range. Though problems could be resolved if you acquire CenturyLink home services, in this post we will share with you the best routers that can help you resolve signal issues through their effective and wide range: Continue reading “Top 10 Internet Routers with Wide Signal Range”

Starting an Online Business: 4 Simple Tips

Are you looking a source of extra income or perhaps contemplating to leave the world of employment to finally become your own boss? An online business may just be the answer you’re looking for. With the continued rise of eCommerce and the fast-paced development of information and mobile technology, it’s a viable option for many — even the inexperienced and those with limited cash capital. Continue reading “Starting an Online Business: 4 Simple Tips”

The Ultimate Buying Guide: Choosing a VR Headset

The age of virtual reality is sweeping users off their feet. There are so many top companies that are offering best in class VR headsets and while there are a number of choices for you, it is important to select the right one. Popular names include Oculus Rift, and the HTC Vive. But, which of these do you want to experience? Or, do you want to simply go for a PSVR console or build your own headset using the powerful OSVR platform. Continue reading “The Ultimate Buying Guide: Choosing a VR Headset”

Digital India – Reflections and Practice | Springer

This book offers a multidisciplinary resource on digital government, while specifically focusing on its role within the emerging market of India. The Government of India (GoI) is concentrating on transforming India under the Digital India initiative. In order to do so, it has emphasized three core areas: (1) Computing infrastructure as a  utility to every citizen; (2) Governance and services on demand; and (3) Digital empowerment of citizens. The chapters in this book address issues surrounding these areas, highlighting concepts such as knowledge societies, urban operations and logistics, issues in managing emergent Information Communication Technologies (ICTs), and also smart analytics for urbanization. The chapters contribute to the theory, practice and policy for a “Digital India.” The book captures lessons, knowledge, experiences (about challenges, drivers, antecedents, etc.) and best practices emerging from implementation of various projects. While the book is dedicated to a “Digital India,” this book can also be valuable resource for public administrators, government officials and researchers in other emerging markets and developing countries in Asia, Africa and Latin America where similar socio-political and economic conditions exist. Continue reading “Digital India – Reflections and Practice | Springer”

6 tips to choose a reliable IT support company in Encino

Outsourcing IT jobs is one of the wisest steps you can take while starting your own business. Your IT structure demands constant supervision. As an entrepreneur, your primary focus is business development which leaves you very little time to monitor your IT network. Thus, it’s better to leave it to a dedicated IT company that will support your business with constant managed IT services. Now, there is no dearth of IT support companies around but not all will be compatible for you.

Continue reading “6 tips to choose a reliable IT support company in Encino”

Gaming Consoles Perfect for Your Gamer Boyfriend

One of the best presents to give to your boyfriend who is a tech-savvy and love to play video games, is a gaming console. They will love it for sure and will love you even more for coming up with the idea of giving this gift to them. However, the dilemma now is, what gaming console to choose and buy. Do not worry because in this post we will discuss some of the best gaming consoles to help you pick the right one for your significant other.
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Is Guest Blogging Still Good Way to Build Links to Promote SEO?

Do the techniques you use for link building includes guest blogging? If yes, hold on for a moment, because there are some facts about guest blogging you need to know. There are lots of webmasters vouching on the effectiveness of guest blogging for link building. But, the Google’s warning against misuse of guest blogging in 2017, has started a vigorous discussion that claims Guest blogging as a matter of past. Continue reading “Is Guest Blogging Still Good Way to Build Links to Promote SEO?”

Top Digital Marketing Trends and Tips for 2018

Marketers, is there anything else more fulfilling than edging out your competition? We don’t need to go beyond the nods, do we?

Unfortunately, you have to work at being the best marketer. You must understand your market needs, the changes affecting your audience’s purchase patterns, and, you also have to determine the best way of meeting the needs of your market despite the changes? How do you do this? Edging out your competition and staying on top of the game means that you have to analyze trends. The only way to meet the needs of your customers is preparedness, which is crucial to a grade 9 math tutor as well. Continue reading “Top Digital Marketing Trends and Tips for 2018”

5 Present-Day Applications of Artificial Intelligence

Artificial intelligence was officially founded as a discipline in 1956, and in the years since, it has experienced tremendous growth and development—allowing AI systems to do a lot more things in ways we could only just imagine in the past. Let’s take a look at some of the best applications of artificial intelligence in the world today.

Personal Tasks

Among the many applications of artificial intelligence these days, smartphone virtual assistants are definitely at the vanguard, since these are the types of AI people are familiar with the most. Examples of these are voice activated assistants like Siri on the Apple iPhone, Bixby on the Samsung Galaxy S8, and Cortana on Microsoft devices. As you may very well know, these personal assistants can perform tasks and services for the user, facilitating the use of device features that would take much longer to access without AI aid. These include reading emails and messages aloud, scheduling events, looking up and dialing contact details, performing internet searches, and other duties that were traditionally performed by actual personal assistants or secretaries.

In the future, smart personal assistants are likely to become more ubiquitous, especially in homes, where they can act as automation hubs for smart houses. There are already a few such AI technologies operating today, including the likes of Amazon Alexa on the Amazon Echo device, Siri on the Apple HomePod, and the Google Assistant on the Google Home device.


In a world that is slowly transitioning to value-based care—a healthcare delivery model where providers and compensated according to the quality of patient health outcomes—it is important for health payers, providers, and public health agencies to become more sophisticated when it comes to handling data. With the help of artificial intelligence solutions, it become possible for these organizations to sift through and analyze voluminous amounts of data, which they can then use to empower their policies and practices. What are the implications? Consider being able to detect healthcare fraud, reduce resource wastage, develop the best healthcare plans, improve population health, and even cure diseases. In short, health organizations are poised to benefit a lot.

Financial Services

The financial services sector is one of the most data-driven industries in the world, with financial organizations exchanging large amounts internal documents and customer transaction information on a daily basis. Because banks and other financial institutions are also confronted with numerous regulations and compliance standards, they should see to it that that they are not failing on their legal and institutional obligations.

By analyzing data with the proper artificial intelligence tools, financial organizations will be able to understand the risks, comply with regulations, and meet customer needs effectively. They’ll be able to perform specialized tasks, whether it’s building regulatory risk models or predicting and preventing criminal activities like fraud and money laundering.

Transportation and Navigation

Have you ever wondered how map services like Google Maps and Waze calculate the best routes from your location to a certain destination? Or how about the methods by which ridesharing applications like Uber and Lyft determine the price for your ride? If you guessed artificial intelligence and machine learning, then you are correct.

Google Maps, which acquired Waze from the Israeli company Waze Mobile in 2013, efficiently makes use of crowdsourced data from the latter in order to help commuters avoid traffic jams caused by roadwork, accidents, and other disturbances, while also providing estimated times of arrival. Uber, on the other hand, uses machine learning in its proprietary algorithms in order to predict which areas will have increased rider demands at which hours. This way, they are able to implement what they call surge pricing, a strategy in which ride prices are increased at certain locations and at certain hours in order to bring down rider demand while also encouraging more drivers to pick up riders from those locations.


Aviation has always been an early adopter of AI technologies, and autopilot systems are one of them. Autopilot is a technology employed to control the flight path of an aircraft without constant intervention by a human agent. Although an autopilot system is not a complete substitute for human operators, it does help them significantly by allowing them to place their attention on other important aspects of aircraft operations, whether it’s monitoring weather conditions or reviewing and configuring instruments.

Surprisingly, autopilot systems have been in existence since the 1912, when the Sperry Corporation developed the first aircraft autopilot technology. Modern aviation AI systems, however, are much more advanced and are powered by computers—from coupled autopilot systems and full authority digital engine control systems to more recent developments such as digital cockpit assistants and next-generation autoflight systems that use machine learning to mimic expert pilots.

Without a shadow of doubt, artificial intelligence and machine learning will become more important in our daily lives as these technologies advance. What sort of challenges do you think AI will solve in the future?

25 Best Productivity Apps for IOS

Looking for some productive apps to make your task much easier? Productivity always helps in getting touch with smaller tasks and getting them done without much of a headache. If you are confused about the best productivity apps for your ios device, well you are at the right place. I will definitely help you out to solve this query. Continue reading “25 Best Productivity Apps for IOS”

FPV Drone Racing Tips You Need To Know

If you like flying a drone, you’ll love doing it with an FPV Goggles on. Believe us, this is not an exaggeration. The FPV is also used by the pro UAV cinematographers for taking stunning shots. But, when it comes to racing, nothing can beat the experience of FPV (First-Person-View) drone racing. It gives the thrill of video gaming in the real world and in the real time. Continue reading “FPV Drone Racing Tips You Need To Know”

Reasons to Buy Term Life Insurance Before You Turn 35

Thirties are said to be the life’s best years. It’s an age of milestones which gives you feel of freedom from insecurities and midlife challenging responsibilities. One of the surveys from a leading insurer claims that 35 is the best age to be as most of the people expected to have achieved their major milestones. Actually, it’s true! When you are around 35, you are healthy, well-placed and stable in your career. Your kids may have just started their journey at school and you may have owned a car and house by then. In true sense, you are in a ‘happy phase’ and the real happiness is just beginning with your responsible adulthood. It’s definitely not the time to think about ‘what if’ moments. But, as a part of being responsible adult, you must financially secure yourself and your loved ones with a term insurance!

As per experts, it’s smart to buy a term plan as early as possible, even before you think it is needed! Ensuring your family’s financial well-being even when you are not around is one of your greatest responsibility. Investing early in term life insurance is the smart way to stay protected. Here are few compelling term insurance benefits for you to buy term life insurance before you turn 35! Continue reading “Reasons to Buy Term Life Insurance Before You Turn 35”

What are the Key Features to Look for in Help Desk Software?

What is help desk software? The quick answer is that it helps companies address customer concerns faster and more efficiently by managing tickets of calls and categorising them depending on purpose and function. Studies show that customers expect immediate and informative responses from companies. The faster the response rate, the higher the loyalty to the company brand. Here are a few things to note before you sign-up for a help desk aid.

Continue reading “What are the Key Features to Look for in Help Desk Software?”

7 ways how big data is changing marketing

Over the last few years, technological advancement has really changed the way marketing data is used. It has become more specific and marketers now focus on individual preferences instead of market trends. Historic action has paved way for a customized one-on-one engagement between the seller and the buyer. Gone are the days when people used to replace their mobile phones only after they stopped working. The younger generation replaces their android phones within 3-4 months after finding some new features in a newer model. Continue reading “7 ways how big data is changing marketing”

Factors to Consider Before Buying a Computer Case

Well, Computer cases are accessories on which people don’t tend to spend much of a thought. Anyone will tell you that a computer case is not what a tech savvy guy will fancy about, it is the hardware within that will capture his interest. Yet, if you are going to undertake assembling your own computer (or maybe you are simply upgrading the old one you have), your first thought should be around the computer case that you are going to choose. This choice will further determine factors like how big your computer will be and what hardware you can stuff in it. Continue reading “Factors to Consider Before Buying a Computer Case”

4 Tips To Shoot A High Quality Music Video With Tight Budget

Planning to shoot a music video with your friends, but don’t think you have the budget to pull off a nice production? If so, then this post is for you. Money is not the only component that determines how well a music video turns out to be. Correct planning and judicious utilization of your resources can easily help you create a top notch music video within a tight budget. Below, we look at four tips that can help you cut the cost of your music video production without having to sacrifice its quality. Continue reading “4 Tips To Shoot A High Quality Music Video With Tight Budget”

CFP for SI on Digital Nations – Smart Cities, Innovation & Sustainability in Information Systems Frontiers

Nations are rapidly transforming by leveraging on information and communication technologies (ICTs). The access to information and knowledge across the web enables new innovations and the creation of smart cities. Organisations and governments at all levels initiate ICT-driven programmes to stimulate innovation and address the needs of the key stakeholders. This results in radical changes in the way nations are organized. Continue reading “CFP for SI on Digital Nations – Smart Cities, Innovation & Sustainability in Information Systems Frontiers”

What Does an Aerospace Engineer Do?

The aerospace industry is probably one of the most regulated and complex industries out there, for both industry workers and those interested in starting a career. The salaries on offer are excellent for an aerospace engineer and everyone knows employees in the industry work with aircraft and the like, but what do their tasks involve on a day to day basis? Continue reading “What Does an Aerospace Engineer Do?”

Grow Your Small Business with These 3 Effective Marketing Solutions

One of the most effective ways to succeed in the business field is by having powerful technology tools as well as marketing solutions. As an entrepreneur, you need to find ways in order to keep your venture off the ground. The way to success might be tough, but it will surely be worth all your time and effort. Continue reading “Grow Your Small Business with These 3 Effective Marketing Solutions”

Executive Management Programme in Strategic Innovation, Digital Marketing and Business Analytics

IIT Delhi announces the call for applications for the Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics, which is planned from 6th January 2018 – 10 June 2018, and Classes to be held on Weekends/National Holidays. This will be an extensive programme of a minimum of 150 contact hours spread over 6 months. Continue reading “Executive Management Programme in Strategic Innovation, Digital Marketing and Business Analytics”

How to Build the right Social Media Marketing Strategy – Viewpoints from an Expert

Social media is a term that invokes fear in the hearts of many business owners, but really, it is not that bad. In fact, once you understand how to deliver an effective social media marketing strategy, it is quite easy. Most people perceive marketing to be all about promotions and sales, which is not the case. Marketing is a holistic process that begins when a product is created. One of the mediums that have sprung up in recent years, for this purpose is social networks. Social media marketing encompasses all the other aspects of traditional marketing such as sales, promotions, customer research, and customer feedback.

Continue reading “How to Build the right Social Media Marketing Strategy – Viewpoints from an Expert”