Tag: Digital marketing

Top 6 ways to combine usability and beauty in a website design

What is the perfect design of the website? It is the most complicated question where you need to customize a variety of things like words, design, structure, and other things. A perfect design will improve the ranking of the website.  A great design will eradicate the downtime of the website. User should opt for a genuine design that will improve the UI, speed, and ranking of the website in a few days. While creating a website, you should consider the design and templates. This article will explain why beautiful website Design is important for SEO.

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5 Great Ways Big Data can Help Small Businesses Thrive

Achieving success as a small business owner is no longer just about delivering quality service with a smile. Sure, these factors are still important, but in order to stay competitive and even grow your business in the long run, you need to crunch the numbers, gather valuable data, and put the insights into actionable reports. Nowadays, though, there is so much important data that you need to process on a daily basis, that doing it manually becomes an insurmountable task.

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Statistics and Techniques to Know To Integrate Email and Instagram Marketing

If you want to survive the high level of competition in this digitized business world then you will need to know and implement all the latest techniques and follow the latest trends followed in business marketing. One thing is for sure that you should not overlook the traditional forms of marketing, such as email marketing.

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5 Tools and Software for Online Business Success

Assuming that your business will grow just because it’s rooted in the digital world is a huge mistake that could cost you many growth opportunities. Although building a digital company does come with many perks, there are too many competing businesses out there, and many picky customers prepared to swap your brand for another one in a heartbeat if they find your website too slow, or your customer service agents rude. Enter: digital tools and tech that can be truly helpful on your way to greater digital growth and success.

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Instagram Can Grow Organically Through Proficient SEO Usage

If you think Google is the only place for you to get some advice and information then think again. More or less, Instagram is taking that place as well. Just like with Google, people are more attracted to the IG search bar, to find people or any information.

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Courses @ IIT Delhi 2020 – EMP in Strategic Innovation, Digital Marketing & Business Analytics

Executive Management Programme

in

Strategic Innovations, Digital Marketing, & Business Analytics

Department of Management Studies,

Indian Institute of Technology Delhi

4th Jan – 7th Jun 2020, Classes on Weekends / National Holidays

Apply Online:  http://tinyurl.com/iitdsidm 

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Why Instagram Is the Ideal Platform for Influencer Marketing

The photo-sharing platform has started to observe a tremendous growth and it is currently one of the favorite social media platforms of most of the big as well as small brands. Over the years, influencer marketing has also gained popularity and managed to revolutionize the entire manner in which the businesses keep appealing to the audience. The strategy of influencer marketing is responsible for providing an authentic and effective way of selling goods and services to customers. This strategy allows the brands to stay in the minds of the customers forever. According to www.digitaldoughnut.com, brands are going to spend 19 million dollars on promoting their services and products.

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How To Deal With Negative Reviews And Improve Your Online Reputation

Research shows that 57 percent of customers will not patronize a business with less than a 4-star rating online. This means that if previous customers gave your business unfavorable feedback, any future transactions will be affected. Negative reviews will also prevent you from impressing your potential clients. If you have already incurred negative feedback online, you can still regain a favorable reputation by following these helpful tips.

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Email Marketing: Should You Go for Custom Infrastructure or an Email Service Provider?

It’s common for techies to want to do it themselves. This is natural and feels normal to them. However, it’s also the case that many techies will want to code their way to a solution regardless of better options available and this is usually a mistake. Overcomplicating simple tasks making them more time-consuming is not the best idea when it comes to delivering emails on a regular basis.

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5 Steps to Start SEO Business from Scratch

Digital marketing, which includes search engine optimization (SEO), is a trending business and it’s foreseen as the next big thing this year. And why not. Everybody is embracing digital technology. E-commerce and even companies that started as a physical store are trying to build and establish a web presence. The Internet plays a major role in information dissemination and business transactions today, so everyone wants to rank a good spot online and become visible through SEO.

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How to Take Advantage of Digital Trends When Starting a Real Estate Business

There’s no doubt that technology is revolutionizing the world, and it’s certainly affecting the real estate industry. With studies suggesting that 92% of all home buyers today use the internet at some point to search for a home, it’s important to understand how to make use of digital technologies and digital marketing strategies in order to capitalize on the changes occurring in the real estate industry. While it will require a little more work than simply creating a website, it’s actually not that difficult to be successful with digital real estate.

2019 EMP in Strategic Innovations, Digital Marketing, & Business Analytics | IIT Delhi

Executive Management Programme

in

Strategic Innovations, Digital Marketing, & Business Analytics

Department of Management Studies,

Indian Institute of Technology Delhi

5th Jan – 9th Jun 2019, Classes on Weekends / National Holidays

Continue reading “2019 EMP in Strategic Innovations, Digital Marketing, & Business Analytics | IIT Delhi”

Keeping Google Happy – SEO tips for your website

Without visitors coming to your site, it’s difficult to make conversions and sell your services so it’s important to ensure your website abides to Google’s algorithm requirements in order to get eyes on your products. While most website builders are aware that “Content is King” too many people still tend to put any old content on their website or even take content from other websites, which in fact works negatively against the website in question. When putting content together, consider the following advice to keep your website ahead of the curve and relevant to search engines; Continue reading “Keeping Google Happy – SEO tips for your website”

Things to consider when looking for a logo maker

A logo is an important part of a brand or company. If a company is just starting up, it is inevitable it will have a logo. In fact, great brands today are known mainly by their logos. These days, even people pay mostly for the brand name than the service they provide or the actual item. This is because they know they have made a name. They have made it the best it could be by improving their quality but retaining their name and logo. Continue reading “Things to consider when looking for a logo maker”

7 Technology Trends That Can Improve Your Sales

The old world of sales was different back then, especially for sales representatives who were just given materials and were ordered to do things without their managers guiding them nor giving them instructions, all that happened was that goals were set and then representatives are suddenly free to do whatever they wanted to reach the given target.

The overall success of the sales representative or anyone who works on sales are memorized pitches and loads of luck. There were no sales tools nor coaching tools that were part of the overall game plan. Continue reading “7 Technology Trends That Can Improve Your Sales”

4 Ways Beginners Can Get Help Building a New Website

Creating your own website can seem like an overwhelming challenge if you’ve never done it before. Luckily, there are plenty of ways for beginners to learn about and participate in web development. In fact, the web design process has been so drastically simplified that it’s now possible for a reasonably intelligent individual to build a website from scratch in just one day, without any prior experience. Continue reading “4 Ways Beginners Can Get Help Building a New Website”

Magento – Today’s Best E-Commerce Solution

Magento is the world’s largest open source e-commerce solution which was released in 2008. From its inception, it instantly became developers’ favorite solution due to being an open source platform. It has gone from strength to strength and is now one of the world’s most successful e-commerce platforms which have led to its parent company – Varien – being very successful. Continue reading “Magento – Today’s Best E-Commerce Solution”

Website Maintenance: 4 Common Newbie Mistakes

No matter how a website is built, which language or platform it’s powered by, it’s necessary to do proper maintenance. Regular maintenance can help your site stay relevant, give users a great experience and make it more secure. It’s not as simple as building a website and leaving it like that forever.

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14 Facts About Search Engine Operations for SEO Beginners

Many people know that keywords matter when Google indexes a site. However, what most don’t know is that there is a complex backdrop onto which these keywords fit; there are so many other aspects of SEO! Consider these facts the next time you are making choices about your company’s SEO practices. Continue reading “14 Facts About Search Engine Operations for SEO Beginners”

Starting an Online Business: 4 Simple Tips

Are you looking a source of extra income or perhaps contemplating to leave the world of employment to finally become your own boss? An online business may just be the answer you’re looking for. With the continued rise of eCommerce and the fast-paced development of information and mobile technology, it’s a viable option for many — even the inexperienced and those with limited cash capital. Continue reading “Starting an Online Business: 4 Simple Tips”

Is Guest Blogging Still Good Way to Build Links to Promote SEO?

Do the techniques you use for link building includes guest blogging? If yes, hold on for a moment, because there are some facts about guest blogging you need to know. There are lots of webmasters vouching on the effectiveness of guest blogging for link building. But, the Google’s warning against misuse of guest blogging in 2017, has started a vigorous discussion that claims Guest blogging as a matter of past. Continue reading “Is Guest Blogging Still Good Way to Build Links to Promote SEO?”

Top Digital Marketing Trends and Tips for 2018

Marketers, is there anything else more fulfilling than edging out your competition? We don’t need to go beyond the nods, do we?

Unfortunately, you have to work at being the best marketer. You must understand your market needs, the changes affecting your audience’s purchase patterns, and, you also have to determine the best way of meeting the needs of your market despite the changes? How do you do this? Edging out your competition and staying on top of the game means that you have to analyze trends. The only way to meet the needs of your customers is preparedness, which is crucial to a grade 9 math tutor as well. Continue reading “Top Digital Marketing Trends and Tips for 2018”

Grow Your Small Business with These 3 Effective Marketing Solutions

One of the most effective ways to succeed in the business field is by having powerful technology tools as well as marketing solutions. As an entrepreneur, you need to find ways in order to keep your venture off the ground. The way to success might be tough, but it will surely be worth all your time and effort. Continue reading “Grow Your Small Business with These 3 Effective Marketing Solutions”

Executive Management Programme in Strategic Innovation, Digital Marketing and Business Analytics

IIT Delhi announces the call for applications for the Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics, which is planned from 6th January 2018 – 10 June 2018, and Classes to be held on Weekends/National Holidays. This will be an extensive programme of a minimum of 150 contact hours spread over 6 months. Continue reading “Executive Management Programme in Strategic Innovation, Digital Marketing and Business Analytics”

How to Build the right Social Media Marketing Strategy – Viewpoints from an Expert

Social media is a term that invokes fear in the hearts of many business owners, but really, it is not that bad. In fact, once you understand how to deliver an effective social media marketing strategy, it is quite easy. Most people perceive marketing to be all about promotions and sales, which is not the case. Marketing is a holistic process that begins when a product is created. One of the mediums that have sprung up in recent years, for this purpose is social networks. Social media marketing encompasses all the other aspects of traditional marketing such as sales, promotions, customer research, and customer feedback.

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