Tag: Innovation management

2019 EMP in Strategic Innovations, Digital Marketing, & Business Analytics | IIT Delhi

Executive Management Programme

in

Strategic Innovations, Digital Marketing, & Business Analytics

Department of Management Studies,

Indian Institute of Technology Delhi

5th Jan – 9th Jun 2019, Classes on Weekends / National Holidays

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Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics at IIT Delhi 2017

With the advent of the internet driven era, organizations are transforming their operations so that they can harness the power of the web driven ecosystem and grow sustainably. This has led to the digitization of both processes and products. In such a digital economy, the need was realised to leverage upon innovative business models to reach out to new customers and segments. In view of this, digital marketing and hence the emergence of search engines and social media has played a significant role. In addition to this, strategic innovation approaches are needed to optimize the innovation portfolio, to help organizations achieve sustained competitive advantage and transformational growth. These emerging approaches are heavily dependent on leveraging the information assets of the organizations which is possible through the business analytics.

Date of the Programme: 05/01/2017 to 06 /06/2017

Programme Brochure can be downloaded from IIT Delhi Website.

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