Author: AK

Diffusion of Blockchain Technology

Title: Diffusion of Blockchain Technology

Purpose: Although blockchain is often discussed, its actual diffusion seems to be varying for different industries. The purpose of this paper is to explore the blockchain technology diffusion in different industries through a combination of academic literature and social media (Twitter).

Continue reading “Diffusion of Blockchain Technology” →

Academic Positions Available in IIT Delhi

Academic Associate needed in DMS, IIT Delhi. Looking for a young dynamic professional based out of Delhi / NCR with a zeal to thrive in highly competitive environment. Candidate needs to have excellent communication skills and ability to multi-task and handle documentation/reports. Job deliverables: Supporting academic administration, project administration and training programs. Salary: 2.4 LPA, with a variable of 100% based on performance. Higher starting salary may be given to candidates based on background. Continue reading “Academic Positions Available in IIT Delhi” →

Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions

Title: Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions – insights from user-generated content on Twitter

Authors: Purva Grover, Arpan K Kar, Marijn Janssen and PV Ilavarasan.

Journal: Enterprise Information Systems.  Volume: 13(4)

Abstract: Although blockchain has attracted a great deal of attention from academia and industry there is a lack of studies on acceptance drivers. This study explores blockchain acceptance by mining the collective intelligence of users on Twitter. It maps blockchain user acceptance drivers to technology acceptance constructs. The analysis shows that users are attracted by security, privacy, transparency, trust and traceability aspects provided by blockchain. On Twitter more discussions on blockchain benefits than on drawbacks. Initial coin offering (ICO) is extensively discussed. The study provides guidelines for managers and concludes by presenting the limitations of the study along with future research directions.

Continue reading “Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions” →

Management Education in India and Global – A Comparative Analysis

This data is taken from QS Ranking based on data scored by individual parameter both for International Top Universities and Indian Top Universities for Business and Management category.  Major differences come from Employer reputation and academic reputation. However interestingly, research outcomes are relatively similar.

The infographic is created for informational purposes only.

Continue reading “Management Education in India and Global – A Comparative Analysis” →

Impact of Corporate Social Responsibility on Reputation – Insights from Tweets on Sustainable Development Goals by CEOs

International Journal of Information Management, Volume 48, October 2019, Pages 39-52

Abstract
Social media had been extensively used for communication and networking purposes among corporates. Literature indicates social media platforms had also been used by the firms for building relationship with different stakeholders (i.e. customers, employees, investors and neighbouring communities). But there exists a gap in literature, whether social capital present on social media can be used for building corporate reputation (CR) in the society. Literature indicates corporate social responsibility (CSR) impacts CR. Therefore this study explores how CSR messages on social media impacts CR. For this study assumption was made that all the concerns and issues raised by Sustainable Development Goals (SDGs) are the social responsibilities of the CEOs. The study tries to explore this gap by analysing the tweets posted by two group of CEOs, i.e. CEOs in top 200 fortune companies and top 100 social influencer CEOs. Continue reading “Impact of Corporate Social Responsibility on Reputation – Insights from Tweets on Sustainable Development Goals by CEOs” →

User Engagement for Mobile Payment Service Providers – Introducing the Social Media Engagement model

Journal title: Journal of Retailing and Consumer Services

Authors: Purva Grover and Arpan Kumar Kar

Highlights

We investigate the impact of advertisements and promotions on Twitter. The study explores user participation, user engagement and user retention on Twitter. The study proposes a new Social Media Engagement model for understanding user dynamics. The study provides interesting inputs for promotional marketing tweets.

Continue reading “User Engagement for Mobile Payment Service Providers – Introducing the Social Media Engagement model” →

What is thought leadership

I was asked an interesting question recently to define what is thought leadership.

“Thought leadership means one would be able to think 5-10 years ahead in terms of what one would want to be known for and contribute significantly as a super-specialist. This could only be achieved from achieving knowledge based excellence in this domain so as to be globally recognise among his / her selective target stakeholders. This should be equally demonstrated by recognitions of high quality in teaching, research and advocacy. For achieving the long term goals, one needs to lay out the different incremental steps of these paths through which he/she will be able to meet the long term targets without compromising the short term goals. These steps frequently need updation depending on contextual changes but the end objective doesn’t shift. However there must be a continued demonstration from his/her own side of striving to move towards that goal.”

“Thought leadership is also about balancing the ability to dream and comprehending the scope of dreams in light of the practical constraints to achieve the dream. Dreams and action, without complementing one another, both lead to failure in realising thought leadership.”

Continue reading “What is thought leadership” →