Marketing in the digital age is both easier and more complicated. It is easier because you have more ways to reach a very targeted audience, allowing your business to benefit from a stream of potential customers. On the other hand, the available digital marketing instruments offer more targeting and analytic tools, making it more difficult to formulate a suitable campaign for your business. Continue reading “Simple Marketing Tips Any E-commerce Store Owner Can Implement”
Category: Technology
How Maintenance Businesses are Saving Time and Cost Using CMMS?
Business automation is everywhere! With most businesses migrating from traditional spreadsheets to automated software, maintenance businesses are no exception. And by maintenance businesses I mean, facility and operations management businesses, or rather preventative maintenance businesses; with an objective of upkeeping client’s property, assets, stock, inventory, etc.; to ensure optimal efficiency and functionality.
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Best Drones of 2018
Drones have become part and parcel of a technology geek’s collection. And they have rapidly joined the collection of many other non-tech-geeks too over recent years. In fact, in the US alone last year, the Federal Aviation Administration reported the registration of 600,000 drones. They predict that there will be around one million drones sold over the 2018 Christmas period too. With hundreds to choose from, we’re all spoiled for choice. So, what are the best drones of 2018? Continue reading “Best Drones of 2018”
Executive Programme in Data and Decision Sciences Consulting | IIT Delhi
Executive Programme in Data and Decision Sciences Consulting
(6th October 2018 – 9th December 2018, Classes on Weekends/National Holidays)
Download the Programme Brochure from IIT Delhi website
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Website Maintenance: 4 Common Newbie Mistakes
No matter how a website is built, which language or platform it’s powered by, it’s necessary to do proper maintenance. Regular maintenance can help your site stay relevant, give users a great experience and make it more secure. It’s not as simple as building a website and leaving it like that forever.
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14 Facts About Search Engine Operations for SEO Beginners
Many people know that keywords matter when Google indexes a site. However, what most don’t know is that there is a complex backdrop onto which these keywords fit; there are so many other aspects of SEO! Consider these facts the next time you are making choices about your company’s SEO practices. Continue reading “14 Facts About Search Engine Operations for SEO Beginners”
Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business
Customer relationship management (CRM) can be defined as all the actions and strategies devised to retain customers and build their loyalty. In this era of cut-throat competition when competitors are always on a lookout for snatching your business, customer loyalty is an important asset for a company. The only way to ensure customers’ loyalty is to satisfy them each time they interact with your company. Research conducted by Google and CEB revealed that customers with an emotional connection to a brand are twice as likely to purchase it than those who don’t. Continue reading “Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business”
Starting an Online Business: 4 Simple Tips
Are you looking a source of extra income or perhaps contemplating to leave the world of employment to finally become your own boss? An online business may just be the answer you’re looking for. With the continued rise of eCommerce and the fast-paced development of information and mobile technology, it’s a viable option for many — even the inexperienced and those with limited cash capital. Continue reading “Starting an Online Business: 4 Simple Tips”
The Ultimate Buying Guide: Choosing a VR Headset
The age of virtual reality is sweeping users off their feet. There are so many top companies that are offering best in class VR headsets and while there are a number of choices for you, it is important to select the right one. Popular names include Oculus Rift, and the HTC Vive. But, which of these do you want to experience? Or, do you want to simply go for a PSVR console or build your own headset using the powerful OSVR platform. Continue reading “The Ultimate Buying Guide: Choosing a VR Headset”
5 Must-Bring Gadgets for More Convenient Camping
Warm rays of sunlight spills in to your sleeping face. It coaxes your eyes open, waking you up naturally without an alarm clock. You sit up in your warm sleeping bag in a cozy tent in the middle of a thick pine forest, reach out to grab your iPhone to check the time and… It’s dead.
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