This is an infographic created by a guest author for the Banking Industry. The author can be connected at : http://www.eazycash.ca/ (Garry Bidwana) Continue reading “Infographic – Banking Industry”
Category: Management
WorkForce 360 – The HR Summit (2015) in Chennai, India
WorkForce 360 was a HR summit organized in Chennai on 19th February, 2015, for highlighting the emerging challenges and the best practices in human resource management, which is increasingly being recognized as a dominant area of competency for which highly skilled professionals would be required by the industry. This conference was organized by Randstad, which is a leading people management services provider with numerous client-dedicated locations nationwide to serve the staffing needs of a wide variety of professional firms across multiple industries.Randstad is a Dutch multi-national HRadvisory firm headquartered in Diemen, Netherlands which offers a plethora of services in the domain of employee and people. Ithas a presence in around 39 countries and is the second largest HR consulting firm, globally.As per 2013 data published in Wikipedia, the firm has a turnover of over 16.6 billion Euros and employs over 28000 employees. Continue reading “WorkForce 360 – The HR Summit (2015) in Chennai, India”
Information Management Strategies
Information Management is the buzzword of the day. Organizations are spending billions of dollars to explore how the information assets of the enterprise may be better managed. So what is this entire concept of information management and how could one do it effectively? Continue reading “Information Management Strategies”
7 Ps of Services Marketing
Services are very different from products. So the marketing concepts, i.e. the marketing mix, needs to be revisited while marketing a service. Services can range from financial services provided by the banks, technology services provided by the IT company, food and ambiance as a service provided by restaurants or even a blog where an author provides a service (information presentation, interesting reading etc) to his audience. Services marketing mix is predominantly governed by the 7 Ps of marketing namely Product, Price, Place, Promotion, People, Process and Physical evidence. The 7 P framework is one of the most popular framework for deciding a marketing strategy, right from strategy formulation to actual implementation. In this article, we will explain the services marketing mix (i.e. the 7 P framework), while explaining how they may be used to market a knowledge based service like a blog. Continue reading “7 Ps of Services Marketing”
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