What are the Key Features to Look for in Help Desk Software?

What is help desk software? The quick answer is that it helps companies address customer concerns faster and more efficiently by managing tickets of calls and categorising them depending on purpose and function. Studies show that customers expect immediate and informative responses from companies. The faster the response rate, the higher the loyalty to the company brand. Here are a few things to note before you sign-up for a help desk aid.

Continue reading “What are the Key Features to Look for in Help Desk Software?” →

7 ways how big data is changing marketing

Over the last few years, technological advancement has really changed the way marketing data is used. It has become more specific and marketers now focus on individual preferences instead of market trends. Historic action has paved way for a customized one-on-one engagement between the seller and the buyer. Gone are the days when people used to replace their mobile phones only after they stopped working. The younger generation replaces their android phones within 3-4 months after finding some new features in a newer model. Continue reading “7 ways how big data is changing marketing” →

Factors to Consider Before Buying a Computer Case

Well, Computer cases are accessories on which people don’t tend to spend much of a thought. Anyone will tell you that a computer case is not what a tech savvy guy will fancy about, it is the hardware within that will capture his interest. Yet, if you are going to undertake assembling your own computer (or maybe you are simply upgrading the old one you have), your first thought should be around the computer case that you are going to choose. This choice will further determine factors like how big your computer will be and what hardware you can stuff in it. Continue reading “Factors to Consider Before Buying a Computer Case” →

4 Tips To Shoot A High Quality Music Video With Tight Budget

Planning to shoot a music video with your friends, but don’t think you have the budget to pull off a nice production? If so, then this post is for you. Money is not the only component that determines how well a music video turns out to be. Correct planning and judicious utilization of your resources can easily help you create a top notch music video within a tight budget. Below, we look at four tips that can help you cut the cost of your music video production without having to sacrifice its quality. Continue reading “4 Tips To Shoot A High Quality Music Video With Tight Budget” →

CFP for SI on Digital Nations – Smart Cities, Innovation & Sustainability in Information Systems Frontiers

Nations are rapidly transforming by leveraging on information and communication technologies (ICTs). The access to information and knowledge across the web enables new innovations and the creation of smart cities. Organisations and governments at all levels initiate ICT-driven programmes to stimulate innovation and address the needs of the key stakeholders. This results in radical changes in the way nations are organized. Continue reading “CFP for SI on Digital Nations – Smart Cities, Innovation & Sustainability in Information Systems Frontiers” →

What Does an Aerospace Engineer Do?

The aerospace industry is probably one of the most regulated and complex industries out there, for both industry workers and those interested in starting a career. The salaries on offer are excellent for an aerospace engineer and everyone knows employees in the industry work with aircraft and the like, but what do their tasks involve on a day to day basis? Continue reading “What Does an Aerospace Engineer Do?” →

Grow Your Small Business with These 3 Effective Marketing Solutions

One of the most effective ways to succeed in the business field is by having powerful technology tools as well as marketing solutions. As an entrepreneur, you need to find ways in order to keep your venture off the ground. The way to success might be tough, but it will surely be worth all your time and effort. Continue reading “Grow Your Small Business with These 3 Effective Marketing Solutions” →

Executive Management Programme in Strategic Innovation, Digital Marketing and Business Analytics

IIT Delhi announces the call for applications for the Executive Management Programme in Strategic Innovations, Digital Marketing, & Business Analytics, which is planned from 6th January 2018 – 10 June 2018, and Classes to be held on Weekends/National Holidays. This will be an extensive programme of a minimum of 150 contact hours spread over 6 months. Continue reading “Executive Management Programme in Strategic Innovation, Digital Marketing and Business Analytics” →

How to Build the right Social Media Marketing Strategy – Viewpoints from an Expert

Social media is a term that invokes fear in the hearts of many business owners, but really, it is not that bad. In fact, once you understand how to deliver an effective social media marketing strategy, it is quite easy. Most people perceive marketing to be all about promotions and sales, which is not the case. Marketing is a holistic process that begins when a product is created. One of the mediums that have sprung up in recent years, for this purpose is social networks. Social media marketing encompasses all the other aspects of traditional marketing such as sales, promotions, customer research, and customer feedback.

Continue reading “How to Build the right Social Media Marketing Strategy – Viewpoints from an Expert” →

Fixed Deposits Interest Rates: What is in it for you?

For decades now, Indians have continued to believe that creating a fixed deposit is a good investment for the future. When it comes to any type of investment, most Indians are averse to playing the markets or taking any kind of unsubstantiated risk. There is always the fear of losing one’s hard-earned money to speculative investment options. However, a fixed deposit is the perfect antidote to this fear – it is one of the safest, most dependable investment options in India. Continue reading “Fixed Deposits Interest Rates: What is in it for you?” →