Prompt engineering refers to the practice of designing and structuring inputs to large language models so that they produce accurate, useful, and reliable outputs. As language models have grown more capable, the way prompts are written has become an important skill, blending aspects of linguistics, logic, and problem formulation. Over time, several distinct types of prompt engineering have emerged, each suited to different tasks and levels of model guidance. The following discussion presents the main types of prompt engineering in an essay-style narrative, with an example woven into each explanation.
Continue reading “What is Prompt Engineering: An overview”Author: AK
What is a Large Language Model for a Chatbot | TechMadeSimple
Generative artificial intelligence is the talk of the town, and everybody wants to know what is large language models that powers the generative artificial intelligence chatbots. However, understanding generative artificial intelligence requires a very technical understanding of deep learning models.And most of the time, practitioners were not coming from a computer science background are unable to understand what it exactly is. We try to simplify the tech for non tech users and have found a very nice video which does the same.
Continue reading “What is a Large Language Model for a Chatbot | TechMadeSimple”Case Study – Gendered Culture at BrightWave Advertising
1. The Spark Behind the Investigation
In March 2025, a confidential report landed on the desk of Meera Sanyal, an independent organizational consultant and workplace culture investigator. The report, commissioned by the HR Director of BrightWave Advertising Pvt. Ltd., outlined a troubling trend: in the last 14 months, eight mid-level female employees had resigned, citing “personal reasons” in their exit interviews. However, in informal HR debriefs, phrases like “toxic culture,” “male bias,” and “inappropriate behavior” kept surfacing. BrightWave, a Mumbai-based creative agency with 220 employees, had built its reputation over a decade as one of India’s most daring boutique advertising firms. It won national awards for campaigns that celebrated female empowerment and diversity — ironic, given what was unfolding inside its own walls.
Continue reading “Case Study – Gendered Culture at BrightWave Advertising”6239 Indians in Top 2% List in 2024
Across areas, this year, 6239 Indian Researchers (working in Indian Institutions / universities) are listed as top researchers in their field. The entire data set is published here:
Ioannidis, John P.A. (2025), “August 2025 data-update for “Updated science-wide author databases of standardized citation indicators””, Elsevier Data Repository, V8, doi: 10.17632/btchxktzyw.8
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Case: An Organisational Capability Framework for the Integration of Generative AI
Introduction: Beyond Technological Novelty to Strategic Necessity
The advent of advanced Generative Artificial Intelligence (GenAI), marked by the public release of sophisticated models like ChatGPT, represents a pivotal moment in the history of automation and organisational management. For the first time, technology can interact in natural human language, process unstructured data at scale, and generate novel content, positioning GenAI not merely as an incremental improvement but as a general-purpose technology poised to create the next frontier of productivity. The potential economic impact is substantial, with estimates suggesting GenAI could add trillions of dollars annually to the global economy by automating a significant portion of employee activities and creating value across functions like marketing, sales, customer operations, and software engineering.
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Case Study – Use of Agentic AI in Search Engine Marketing
Breaking News! Google Specialist releases guide to Agentic AI systems
Antonio Gulli’s comprehensive book covers 21 design patterns for building autonomous AI agents, featuring practical frameworks and technical implementation guides for developers. Antonio Gulli, a Google distinguished engineer, has published a comprehensive 400-page technical guide to building autonomous AI systems, offering detailed blueprints for creating sophisticated artificial intelligence agents. Antonio Gulli, Senior Director and Distinguished Engineer in Google’s CTO Office, announced Agentic Design Patterns: A Hands-On Guide to Building Intelligent Systems with a scheduled release date of December 3, 2025. The publication addresses a critical gap in AI development methodology. According to Gulli, building effective agentic systems requires more than just a powerful language model—it demands structured architectural blueprints. “It’s about moving from raw capability to robust, real-world applications,” Gulli stated in the book’s introduction. The guide presents 21 distinct agentic patterns that serve as fundamental building blocks for autonomous AI systems. These patterns range from foundational concepts such as Prompt Chaining and Tool Use to advanced implementations including Multi-Agent Collaboration and Self-Correction frameworks. Each pattern represents a reusable solution to common challenges encountered when building intelligent, goal-oriented systems
Continue reading “Case Study – Use of Agentic AI in Search Engine Marketing”Case Study – The Growth of Indian Smart Cities
The Evolution of Indian Smart Cities
The concept of “smart cities” in India reflects the country’s ambition to integrate technology, sustainability, and citizen-centric governance into urban development. It is the result of decades of urban transformation shaped by economic reforms, infrastructure expansion, and technological adoption. India’s smart city journey is not merely about adopting modern gadgets; it is about rethinking how cities can function more efficiently while improving the quality of life for residents.
Top QS Ranked B-Schools in India
The QS Rankings are out again. The top 5 schools based on QS rankings are IIM Ahmedabad, IIM Bangalore, IIM Calcutta, IIT Delhi and IIT Bombay. The QS World University Subject Ranking 2025 for Engineering & Technology is based on five parameters: (1) Academic reputation (40%), (2) Employer reputation (30%), (3) Citations (10%), (4) H-index (10%) and (5) International Research Network (10%).
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5352 Researchers from India are in the list of Top 2% of researchers across the world, which has 223,152 listed researchers. This is a percentage of 2.4% from the total of the top 2% list. Kudos to all Indians in this list of 5352 researchers who are contributing very heavily to the growth of the academic reputation of Indian academia and research.
Details in Ioannidis, John P.A. (2023), “September 2023 data-update for “Updated science-wide author databases of standardized citation indicators”, Mendeley Data.
Link to dataset https://elsevier.digitalcommonsdata.com/datasets/btchxktzyw/7
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Top B-Schools in India – NIRF 2024
The rankings for the top B-Schools of India is out, from the Ministry of Education, Government of India. Cheers to all the faculty member in the schools in the Top 10 and the students who graduated from these institutions. For aspirants in management education, these schools would be the cherries to target to get that ever inspirational career. The relative performance scores of these top 50 schools is given in the table below.
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