Service industries are utilizing advanced information technologies, like the Internet, to improve the efficiency, reduce cost, and most importantly for providing customer with better service. All customer interaction happens at back end where various analytics is done through the use of technology. Across range of industries computer technology are being extensively used to improve market place exchanges in a variety of service settings. Apart from being so useful technology can sometimes be very hostile this can happen because of malfunction or break down. Use of Internet can potentially reduce cost on as per transaction that happens with customer but bad on line experience can severely damage customer satisfaction and customer loyalty towards service provider. Continue reading “Models of Digital Services”
Evaluating Multifaceted Risks in Digital Services
Digital services are increasingly getting prominence, due to the multi-faceted models of service delivery and different approaches of customer engagement. However such models face a lot of challenges from the different dimensions of perceived risk. An empirical investigation was conducted by our student, Mr. R Mohta, which highlights the different dimensions of risk in different digital services. Continue reading “Evaluating Multifaceted Risks in Digital Services”
Google, Artificial Intelligence and Lee Sedol – And all that matters
Google is again in the news. With decades of research and development in artificial intelligence, Google is definitely the one to watch out for. But finally humanity triumphs over artificial intelligence. DeepMind had earlier set the benchmark to really check out how far it can push humanity, and set the tables against real intelligence. However, this time, results were a tad different.
Continue reading “Google, Artificial Intelligence and Lee Sedol – And all that matters”
Facebook’s new offers from Artificial Intelligence Research
Facebook, our most popular social networking website and the prince of social media, heavily invests in Artificial Intelligence research, to enhance the usage experiences of its users. As per Facebook AI Research Lab, they are focused on propelling the field of machine knowledge and creating innovations that give individuals better approaches to impart. In the near future, they try to comprehend insight and make wiser and knowledge generating intelligent information systems. By what method will they fulfill this? By building the best AI lab on the planet. Continue reading “Facebook’s new offers from Artificial Intelligence Research”
What is content marketing
Content Marketing is the emerging area of digital marketing. A major focus in this domain is creating engaging multimedia content like blog posts, videos and images. A lot of content management strategies focus on engaging with bloggers and innovators with high social network value. It is increasingly gaining in prominence in the emerging era of semantic web, a transformation from the syntactic web. Continue reading “What is content marketing”
Amazon’s new game engine with its features
Code named Amazon Lumberyard, it has come to stir the competition in gaming engine. This may come as a shocker to a many people as Amazon is widely known for as an online selling site to many of us. But amazon has recently been moving into unchartered territory. Of late it has been very successful in the cloud services industry, having created AWS cloud that has very appealing features. It appears that they have really been busy as they have recently launched a new game engine known as Lumberyard. Continue reading “Amazon’s new game engine with its features”
Account Switching: Instagram’s new update for user’s ease
Well, Christmas comes early for some people. I am referring to the Instagram addicts’.As we all know, Instagram has become top-notch and the darling of all. From celebrities to marketers, I mean, who is not using it? It’s become a thing now that when you get a darling baby, you get to create an account from them at only a few months old. Even two or three months babies are in Instagram. From the latest reports, Instagram recently hit 400 million active users beating some of the giants who have been there since time memorial like Twitter. Continue reading “Account Switching: Instagram’s new update for user’s ease”
Organizing the Cloud Environment with Business Analytics
For a long time, cloud business intelligence was principally the space of startup sellers offering Software as a Service (SaaS) BI devices as different options for the standard on-premises programming sold by the BI market pioneers. However, cloud BI is turning out to be more normal as expanding quantities of corporate clients grasp the cloud computing and SaaS models as a component of their business intelligence strategies. Continue reading “Organizing the Cloud Environment with Business Analytics”
Risk Management Approaches
This is a study where we attempt to explore different dimensions of risk that a consumer of any service or product may face over an interaction between the service / product vendor / provider and the consumer. Results are descriptive statistics based on findings of an empirical study. Different dimensions of these risk, which are defined in scientific literature provide different interaction effect at the point of decision making and service consumption. That is why it is important to understand their dynamics when service science is being explored. Continue reading “Risk Management Approaches”
Exploring multi-faceted risk in e-payments
The factors affecting proceeding of any online payments depends on multiple factors of risk perceptions by the consumer. Exploring multi-faceted risk associated with online transactions has been of interest to researchers as these parameters of perceived risk may influence consumer’s acceptance of online and other e-services. Some previous studies have been done on multi-faceted risk in e-services. This study tries to extend this line of research by examining user’s perception on multi-faceted risk in online payment in e-commerce transactions in Indian context. Results of this study indicate users awareness and there risk perception on eleven different facets of risk in e-payment transactions and tries to prioritize these risk facets into three categories based on user perception about them. Continue reading “Exploring multi-faceted risk in e-payments”
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