Category: Management

Executive Programme in Data & Decision Sciences Consulting | IIT Delhi | 2021

Executive Programme in Data and Decision Sciences Consulting

 (Jan to Jun, 2021. Weekend classes. Batch size 35)

A classroom based programme under CEP, IIT Delhi for working professionals. Become an expert in data science and machine learning.

Download the Brochure now from IIT Delhi Website!

Continue reading “Executive Programme in Data & Decision Sciences Consulting | IIT Delhi | 2021”

The Top 3 Business Benefits of Managed Services

What are managed IT services?

When producing a service the production is only half of the battle. To create the product, to begin with, you need a good structure for project management. The bigger your project is, the more demanding the structure of it actually is.

Continue reading “The Top 3 Business Benefits of Managed Services”

5 Tools and Software for Online Business Success

Assuming that your business will grow just because it’s rooted in the digital world is a huge mistake that could cost you many growth opportunities. Although building a digital company does come with many perks, there are too many competing businesses out there, and many picky customers prepared to swap your brand for another one in a heartbeat if they find your website too slow, or your customer service agents rude. Enter: digital tools and tech that can be truly helpful on your way to greater digital growth and success.

Continue reading “5 Tools and Software for Online Business Success”

Instagram Can Grow Organically Through Proficient SEO Usage

If you think Google is the only place for you to get some advice and information then think again. More or less, Instagram is taking that place as well. Just like with Google, people are more attracted to the IG search bar, to find people or any information.

Continue reading “Instagram Can Grow Organically Through Proficient SEO Usage”

Courses @ IIT Delhi 2020 – EMP in Strategic Innovation, Digital Marketing & Business Analytics

Executive Management Programme

in

Strategic Innovations, Digital Marketing, & Business Analytics

Department of Management Studies,

Indian Institute of Technology Delhi

4th Jan – 7th Jun 2020, Classes on Weekends / National Holidays

Apply Online

Continue reading “Courses @ IIT Delhi 2020 – EMP in Strategic Innovation, Digital Marketing & Business Analytics”

Want to know how to protect your business from hackers? Read this!

Digitalization of business processes is inevitable, so now most of our activities have moved online. The Internet security for business is essential if you want to succeed. In order to secure any online activity in your workplace getting the best antivirus for business is the key.

Continue reading “Want to know how to protect your business from hackers? Read this!”

Email Marketing: Should You Go for Custom Infrastructure or an Email Service Provider?

It’s common for techies to want to do it themselves. This is natural and feels normal to them. However, it’s also the case that many techies will want to code their way to a solution regardless of better options available and this is usually a mistake. Overcomplicating simple tasks making them more time-consuming is not the best idea when it comes to delivering emails on a regular basis.

Continue reading “Email Marketing: Should You Go for Custom Infrastructure or an Email Service Provider?”

Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions

Title: Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions – insights from user-generated content on Twitter

Authors: Purva Grover, Arpan K Kar, Marijn Janssen and PV Ilavarasan.

Journal: Enterprise Information Systems.  Volume: 13(4)

Abstract: Although blockchain has attracted a great deal of attention from academia and industry there is a lack of studies on acceptance drivers. This study explores blockchain acceptance by mining the collective intelligence of users on Twitter. It maps blockchain user acceptance drivers to technology acceptance constructs. The analysis shows that users are attracted by security, privacy, transparency, trust and traceability aspects provided by blockchain. On Twitter more discussions on blockchain benefits than on drawbacks. Initial coin offering (ICO) is extensively discussed. The study provides guidelines for managers and concludes by presenting the limitations of the study along with future research directions.

Continue reading “Perceived usefulness, ease of use and user acceptance of blockchain technology for digital transactions”