Marketing in the digital age is both easier and more complicated. It is easier because you have more ways to reach a very targeted audience, allowing your business to benefit from a stream of potential customers. On the other hand, the available digital marketing instruments offer more targeting and analytic tools, making it more difficult to formulate a suitable campaign for your business. Continue reading “Simple Marketing Tips Any E-commerce Store Owner Can Implement”
How Maintenance Businesses are Saving Time and Cost Using CMMS?
Business automation is everywhere! With most businesses migrating from traditional spreadsheets to automated software, maintenance businesses are no exception. And by maintenance businesses I mean, facility and operations management businesses, or rather preventative maintenance businesses; with an objective of upkeeping client’s property, assets, stock, inventory, etc.; to ensure optimal efficiency and functionality.
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Best Drones of 2018
Drones have become part and parcel of a technology geek’s collection. And they have rapidly joined the collection of many other non-tech-geeks too over recent years. In fact, in the US alone last year, the Federal Aviation Administration reported the registration of 600,000 drones. They predict that there will be around one million drones sold over the 2018 Christmas period too. With hundreds to choose from, we’re all spoiled for choice. So, what are the best drones of 2018? Continue reading “Best Drones of 2018”
Executive Programme in Data and Decision Sciences Consulting | IIT Delhi
Executive Programme in Data and Decision Sciences Consulting
(6th October 2018 – 9th December 2018, Classes on Weekends/National Holidays)
Download the Programme Brochure from IIT Delhi website
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7 Reasons To Use Flexible Packaging In Your Small Business
For a small business, everything, and indeed anything that can save you money is always welcome. Today, one of those ways is to shift from rigid traditional packaging to the more modern flexible packaging. If you are not careful how you do your packaging, it can become one of the money guzzlers in your business. The good news though is that flexible packaging can change all that as you will see in this short post. So, here are some perfect reasons your company should adopt flexible packaging:
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Website Maintenance: 4 Common Newbie Mistakes
No matter how a website is built, which language or platform it’s powered by, it’s necessary to do proper maintenance. Regular maintenance can help your site stay relevant, give users a great experience and make it more secure. It’s not as simple as building a website and leaving it like that forever.
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14 Facts About Search Engine Operations for SEO Beginners
Many people know that keywords matter when Google indexes a site. However, what most don’t know is that there is a complex backdrop onto which these keywords fit; there are so many other aspects of SEO! Consider these facts the next time you are making choices about your company’s SEO practices. Continue reading “14 Facts About Search Engine Operations for SEO Beginners”
Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business
Customer relationship management (CRM) can be defined as all the actions and strategies devised to retain customers and build their loyalty. In this era of cut-throat competition when competitors are always on a lookout for snatching your business, customer loyalty is an important asset for a company. The only way to ensure customers’ loyalty is to satisfy them each time they interact with your company. Research conducted by Google and CEB revealed that customers with an emotional connection to a brand are twice as likely to purchase it than those who don’t. Continue reading “Pipedrive vs. Salesmate: 5 ways to pick the right CRM for your business”
Fog Computing Application for Smart IOT Devices in Agile Business Enterprises
Title: Fog Computing Application for Smart IOT Devices in Agile Business Enterprises
Authors: Dipanjan Goswami, Amrita Chakraborty, Priyanka Das, Apaar Gupta
Volume 13. Year 2017. Continue reading “Fog Computing Application for Smart IOT Devices in Agile Business Enterprises”
India Ranks 133 | World Happiness Index
The report of World Happiness Index is now out. India ranks at 133 with a score of 4.19. In the previous report, India has a rank of 128 and it slips down this year. In this report, the rankings are led by Finland, with a score of 7.632. The top of the rooster is ruled by NORDICS economies. USA is ranked at 18 with a score of 6.89..
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